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新闻影响力的“贫血”与震撼

发布时间:2018-04-08 11:52

  本文选题:新闻影响力 切入点:个体影响力 出处:《新闻爱好者》2017年08期


【摘要】:作为改变受众思考的力量,重要新闻都有不可抗拒的影响力。个体影响力、整体影响力、激变影响力和渐进影响力都能改变人们的认识,诱导大众采取行动,但大量新闻影响力的"贫血"一直困扰众多媒体。五类新闻通过四级扩散的辗转互动,迸发出巨大的新闻能量。报纸的影响力往往滞后,电视和网络新闻却能即时生效,但报刊给人们输入的深刻见解总是能冲破人类思维的禁锢,打开事件意义的大门。
[Abstract]:As the power to change the thinking of the audience, important news have irresistible influence.Individual influence, overall influence, transformative influence and gradual influence can all change people's understanding and induce the public to take action, but the "anemia" of a large amount of news influence has been haunting many media.Five kinds of news through the four-level diffusion of the interaction, burst out a huge news energy.The influence of newspapers often lags behind, but television and network news can take effect immediately, but the profound insights that newspapers and periodicals give people can always break through the confines of human thinking and open the door to the significance of events.
【作者单位】: 清华大学新闻与传播学院;
【分类号】:G206


本文编号:1721481

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