国际传播理论及其发展的主要阶段与反思

发布时间：2018-05-18 10:42

本文选题：国际传播 + 概念　；参考：《中国人民大学学报》2017年05期

【摘要】：从公元前5世纪的波斯帝国到当今的全球化时代,国际传播在研究和处理国际问题中的重要意义一再得到历史验证。国际传播理论发端于西方,在新的时代条件下,很多理论观点需要进行重新梳理和评价。与大众传播等其他传播形式相比较,国际传播的突出特点是涉及国家核心利益,带有鲜明的战略目的,追求改变效果,是国家间、地区间综合实力的新的展示方式。国际传播理论的发展可分为三个主要阶段。既有国际传播理论成果的突出贡献是立足现实需要,提炼了国际传播的若干重要的一般规律且形成了体系;存在的局限性主要是受到西方中心主义的影响,过于强调竞争,对融通与互鉴重视不够。面对新的时代特点和实践要求,国际传播理论需要具备更加宽广的视野,才能有所突破和创新。
[Abstract]:From the Persian Empire in the 5th century BC to the present era of globalization, the significance of international communication in the study and handling of international problems has been repeatedly verified by history. The theory of international communication originated in the West. In the new era, many theoretical viewpoints need to be reorganized and evaluated. Compared with other forms of communication such as mass communication, the outstanding characteristics of international communication are related to the core interests of the country, with a distinct strategic purpose, the pursuit of changing results, is a new display of comprehensive strength between countries and regions. The development of international communication theory can be divided into three main stages. The outstanding contribution of the existing international communication theory is based on the needs of reality, abstracts some important general laws of international communication and forms a system, the limitation of which is mainly influenced by western centralism, which emphasizes too much competition. Not enough attention has been paid to financing and mutual learning. In the face of the characteristics of the new era and the requirements of practice, the theory of international communication needs to have a broader field of vision in order to break through and innovate.
【作者单位】：北京外国语大学英语学院;北京外国语大学教育部区域和国别研究基地加拿大研究中心;
【基金】：国家社会科学基金重大项目“海外智库中的中国文化形象研究”(16ZD10)
【分类号】：G206

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