关于中国舆论学知识体系建设和人才培养的思考
发布时间：2018-10-16 09:23
【摘要】：随着舆论的社会力量不断放大,重要性不断凸显,舆论学也被认为是社会科学研究领域的一门显学。然而舆论学研究理论尚不成体系,研究方法也遭遇了前所未有的困境,传统民意调查方法和大数据分析结果均难以准确预测舆情发展实际结果。本文尝试探讨了舆论学科知识体系的建设问题,认为在理论体系上应吸纳多学科理论并不断检验和发展原有理论,拓宽舆论学研究范畴;在方法体系上应重新审视现有研究方法的不足,引入多元研究方法反复论证问题,构建综合舆论研究框架;并加强舆论学在现实社会中的应用研究,发展舆论管理的实务教育。除此之外,舆论学学科发展和知识体系建设还需要合理的人才培养体系和组织资源的支撑。
[Abstract]:As the social power of public opinion magnifies and its importance becomes more and more prominent, public opinion is regarded as a prominent subject in the field of social science research. However, the theory of public opinion research is not yet systematic, and the research method has encountered unprecedented difficulties. The traditional opinion survey method and big data analysis results are difficult to accurately predict the actual results of the development of public opinion. This paper tries to probe into the construction of knowledge system of public opinion discipline, and holds that the theory system should absorb multi-disciplinary theory and constantly test and develop the original theory, and widen the scope of public opinion research. In the method system, we should re-examine the deficiency of the existing research methods, introduce multiple research methods to prove the problems repeatedly, construct the comprehensive public opinion research frame, and strengthen the application research of the public opinion science in the real society, and develop the practical education of the public opinion management. In addition, the development of the discipline of public opinion and the construction of knowledge system also need the support of reasonable personnel training system and organizational resources.
【作者单位】： 上海交通大学媒体与设计学院;
【基金】：国家社科重大项目“大数据环境下舆情分析与社会治理创新研究”的研究成果 国家社会科学基金重点项目“微博微信公共事件网络社会情绪监测指标体系”的研究成果 教育部社科“‘一带一路’国际舆情的生成演变机制及引导策略”的研究成果
【分类号】：G206
本文编号：2273921
[Abstract]:As the social power of public opinion magnifies and its importance becomes more and more prominent, public opinion is regarded as a prominent subject in the field of social science research. However, the theory of public opinion research is not yet systematic, and the research method has encountered unprecedented difficulties. The traditional opinion survey method and big data analysis results are difficult to accurately predict the actual results of the development of public opinion. This paper tries to probe into the construction of knowledge system of public opinion discipline, and holds that the theory system should absorb multi-disciplinary theory and constantly test and develop the original theory, and widen the scope of public opinion research. In the method system, we should re-examine the deficiency of the existing research methods, introduce multiple research methods to prove the problems repeatedly, construct the comprehensive public opinion research frame, and strengthen the application research of the public opinion science in the real society, and develop the practical education of the public opinion management. In addition, the development of the discipline of public opinion and the construction of knowledge system also need the support of reasonable personnel training system and organizational resources.
【作者单位】： 上海交通大学媒体与设计学院;
【基金】：国家社科重大项目“大数据环境下舆情分析与社会治理创新研究”的研究成果 国家社会科学基金重点项目“微博微信公共事件网络社会情绪监测指标体系”的研究成果 教育部社科“‘一带一路’国际舆情的生成演变机制及引导策略”的研究成果
【分类号】：G206
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