《中国青年报》创业者报道的新闻叙事学研究
发布时间：2018-11-20 14:00
【摘要】：大众创业、万众创新的时代下,全民创业浪潮迭起,关于创业者的新闻报道也越来越多。本文以《中国青年报》2011年至2016年的创业周刊为研究对象,每月选取一期,6年共计72期周刊样本为研究案例,共计483篇创业者报道。从叙事者、叙事方式(叙事视角和叙事策略)、叙事聚焦(叙事对象和叙事变化)、叙事立场和叙事价值五个方面,对《中国青年报》创业者报道的文本特征进行解读和研究。本文分为四个章节。第一章,简要概述了本选题的研究缘起,梳理研究现状、研究意义、研究目的及内容等,指出选题的研究方法及创新之处。第二章为“《中国青年报》创业者报道的叙事框架”。对近六年《中国青年报》创业周刊中的叙事者(缺席叙事者、主动叙事者、隐蔽叙事者)、叙事视角(内视角、外视角、全知视角)、叙事策略(角度平民化、新闻故事化、情节戏剧化)分别予以概述和文本解读,并对各个元素出现的频率进行了数据分析和总结。第三章为“《中国青年报》创业者报道的叙事聚焦”。本章梳理了《中国青年报》创业者报道的叙事对象(新闻人物、公众人物、民间人物),并通过分析,总结中青报近六年在创业者报道存在的叙事变化。第四章为“《中国青年报》创业者报道的叙事立场和叙事价值”。以前面的研究内容为铺垫,基于创业者报道也是媒介进行舆论引导的一个方面,本章概括总结出《中国青年报》创业者报道新闻叙事背后呈现的立场,探寻其“客观叙事背后的主观倾向”,挖掘其报道的叙事价值。本文通过理论研究和数据分析发现,在叙事者的分布上,《中国青年报》的创业者报道广泛采用隐蔽叙事者的形式,以巧妙达到说服和引导的目的;在叙事方式上,《中国青年报》善于运用广角镜般全知视角,增强内容的吸引力;在叙事聚焦上,《中国青年报》创业者报道多将叙事对象集中于民间人物上,关注平民百姓的创业历程;同时,笔者在对样本的分析整理中发现六年来《中国青年报》创业者报道主要存在着三个方面的叙事变化:报道关注的创业领域从校园向社会拓展,关注的创业者类型从传统行业向互联网新产业转型,创业者报道的叙事侧重点从创业者的创意项目向创业者本人聚焦;在叙事立场上,《中国青年报》不断增加报道的丰富度,叙事内容导向性强,立足草根创业者,合理表达创业群体诉求,坚持适度原则。其叙事价值主要在于挖掘报道深度,传播创业精神,具有社会影响力。
[Abstract]:Mass entrepreneurship, the era of innovation, the wave of national entrepreneurship, more and more news about entrepreneurs. This paper takes the "China Youth Daily" from 2011 to 2016 as the research object, selects the monthly sample of 72 issues of Weekly as the research case, altogether 483 entrepreneur reports. From five aspects: narrator, narrative mode (narrative perspective and narrative strategy), narrative focus (narrative object and narrative change), narrative position and narrative value, this paper interprets and studies the text characteristics reported by entrepreneurs in China Youth Daily. This paper is divided into four chapters. The first chapter briefly summarizes the origin of this topic, combing the research status, research significance, research purpose and content, and points out the research methods and innovations. The second chapter is the narrative framework of entrepreneur's report in China Youth Daily. In the past six years, the narrator (absent narrator, active narrator, covert narrator), narrative perspective (internal perspective, external perspective, omniscient perspective), narrative strategy (from the perspective of populism, news story) in China Youth Daily Weekly is introduced. Plot dramatization) are summarized and the text is interpreted, and the frequency of each element is analyzed and summarized. The third chapter is the narrative focus of the entrepreneurs' report in China Youth Daily. This chapter combs the narrative objects (news figures, public figures, folk figures) reported by entrepreneurs in China Youth Daily, and summarizes the narrative changes reported by Zhongqing newspaper in the past six years. The fourth chapter is the narrative position and narrative value of the entrepreneurs reported by China Youth Daily. Based on the previous research content, and based on the fact that entrepreneur report is also an aspect of media leading public opinion, this chapter summarizes the position behind the news narrative of entrepreneur report in China Youth Daily. Explore its "subjective tendency behind objective narration" and excavate the narrative value of its report. Through theoretical research and data analysis, this paper finds that, in the distribution of narrators, the entrepreneurs of China Youth Daily widely use the form of hidden narrators, in order to subtly achieve the purpose of persuasion and guidance. In the way of narration, the China Youth Daily is good at making use of the wide angle of view of all knowledge as a mirror to enhance the attraction of the content. In the narrative focus, the "China Youth Daily" entrepreneurs reported that most of the narrative objects focused on the folk figures, paying attention to the common people's entrepreneurial process; At the same time, in the analysis of the sample, the author finds that there are three main narrative changes in the entrepreneur report of China Youth Daily in the past six years: the entrepreneurial field that the report focuses on extends from the campus to the society. The types of entrepreneurs concerned are changing from traditional industries to new industries on the Internet. The narrative focus of entrepreneurs' reports focuses on the focus from creative projects of entrepreneurs to entrepreneurs themselves. In terms of narrative standpoint, the China Youth Daily continuously increases the richness of the report, the narrative content is strong, based on grassroots entrepreneurs, reasonable expression of entrepreneurial group demands, adhere to the principle of moderation. Its narrative value mainly lies in digging the depth of report, spreading entrepreneurship and having social influence.
【学位授予单位】：华中师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G212
本文编号：2345105
[Abstract]:Mass entrepreneurship, the era of innovation, the wave of national entrepreneurship, more and more news about entrepreneurs. This paper takes the "China Youth Daily" from 2011 to 2016 as the research object, selects the monthly sample of 72 issues of Weekly as the research case, altogether 483 entrepreneur reports. From five aspects: narrator, narrative mode (narrative perspective and narrative strategy), narrative focus (narrative object and narrative change), narrative position and narrative value, this paper interprets and studies the text characteristics reported by entrepreneurs in China Youth Daily. This paper is divided into four chapters. The first chapter briefly summarizes the origin of this topic, combing the research status, research significance, research purpose and content, and points out the research methods and innovations. The second chapter is the narrative framework of entrepreneur's report in China Youth Daily. In the past six years, the narrator (absent narrator, active narrator, covert narrator), narrative perspective (internal perspective, external perspective, omniscient perspective), narrative strategy (from the perspective of populism, news story) in China Youth Daily Weekly is introduced. Plot dramatization) are summarized and the text is interpreted, and the frequency of each element is analyzed and summarized. The third chapter is the narrative focus of the entrepreneurs' report in China Youth Daily. This chapter combs the narrative objects (news figures, public figures, folk figures) reported by entrepreneurs in China Youth Daily, and summarizes the narrative changes reported by Zhongqing newspaper in the past six years. The fourth chapter is the narrative position and narrative value of the entrepreneurs reported by China Youth Daily. Based on the previous research content, and based on the fact that entrepreneur report is also an aspect of media leading public opinion, this chapter summarizes the position behind the news narrative of entrepreneur report in China Youth Daily. Explore its "subjective tendency behind objective narration" and excavate the narrative value of its report. Through theoretical research and data analysis, this paper finds that, in the distribution of narrators, the entrepreneurs of China Youth Daily widely use the form of hidden narrators, in order to subtly achieve the purpose of persuasion and guidance. In the way of narration, the China Youth Daily is good at making use of the wide angle of view of all knowledge as a mirror to enhance the attraction of the content. In the narrative focus, the "China Youth Daily" entrepreneurs reported that most of the narrative objects focused on the folk figures, paying attention to the common people's entrepreneurial process; At the same time, in the analysis of the sample, the author finds that there are three main narrative changes in the entrepreneur report of China Youth Daily in the past six years: the entrepreneurial field that the report focuses on extends from the campus to the society. The types of entrepreneurs concerned are changing from traditional industries to new industries on the Internet. The narrative focus of entrepreneurs' reports focuses on the focus from creative projects of entrepreneurs to entrepreneurs themselves. In terms of narrative standpoint, the China Youth Daily continuously increases the richness of the report, the narrative content is strong, based on grassroots entrepreneurs, reasonable expression of entrepreneurial group demands, adhere to the principle of moderation. Its narrative value mainly lies in digging the depth of report, spreading entrepreneurship and having social influence.
【学位授予单位】：华中师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G212
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