《内蒙古日报》雾霾报道研究（2011-2015年）
发布时间：2018-12-06 17:54
【摘要】：近几年来,随着全球温室效应的加剧和前期社会生态环境问题的累积,灾害性天气"雾霾"产生的范围、规模和频率日益扩大,严重地影响到内蒙古居民的日常生活和身心健康。因此,笔者选择《内蒙古日报》作为本篇论文所要谈及的对象,立足于《内蒙古日报》2011年至2015年五年来所有关于"雾霾"关键词的新闻报道,通过内容分析法对《内蒙古日报》2011——2015年所有带有"雾霾"二字的新闻文本进行定量分析,得出《内蒙古日报》关于"雾霾"的新闻报道的数量时令性变化显著,总体趋于理性;报道版面分布广泛,突出互动性和共享性;报道来源有有区域代表性,原创多于转载;报道区域集中于内蒙古和北京,关注全国形势;报道主题突出经济产业、现状报告和生态环境;报道倾向以中性为主,重视平衡报道。但是,由于报道的标题缺乏吸引力、语言呆板,中性和正面报道占总数的98.9%,负面报道只占1.1%,过度的以中性和正面报道为主,弱化了居民对"雾霾"的防范意识和生态环境的保护意识。同时,通过文献综述树立归纳出当前内蒙古的党媒对于内蒙古现存生态环境问题缺乏时间维度上的深入考察和缺乏对雾霾天气相对专业化的报道。在新媒体语境下,纸质媒体过度的以宣传为主而弱化对事实的报道则会加剧报纸受众的流失,使得报纸在受众的影响力和权威性方面地位逐渐弱化,警惕纸媒步入名存实亡的局面。因此,《内蒙古日报》在新闻报道上需以事实为基础,加强新闻专业主义;其次,《内蒙古日报》需要把握时代发展的大趋势,把握大众的关注点,改善传播技巧;最后,站在人民的立场,将宣传融于事实当中,提高舆论引导和宣传的能力、技巧显得尤为重要。本文分为如下几大部分:第一部分为绪论部分,论述文章的研究目的及意义、研究现状、研究方法、研究步骤;第二部分论述《内蒙古日报》雾霾报道的背景,主要是由于:一、全社会普遍开始关注雾霾问题;二、雾霾引导舆论走向;第三部分是对《内蒙古日报》雾霾报道的内容分析进行论述,主要包括:一、雾霾新闻的数量;二、雾霾新闻的版面;三、雾霾新闻的来源;四、雾霾新闻的报道区域;五、雾霾新闻的主题,.六、雾霾新闻的倾向;第四部分对《内蒙古日报》雾霾新闻报道过程中存在的问题及与如何改进进行论述。
[Abstract]:In recent years, with the aggravation of Greenhouse Effect and the accumulation of social ecological and environmental problems, the scope, scale and frequency of "haze" are increasing. Seriously affect the daily life and physical and mental health of Inner Mongolia residents. Therefore, the author chooses Inner Mongolia Daily as the object of this paper, based on all the news reports about "haze" in the past five years from 2011 to 2015. Through the quantitative analysis of all the news texts with the word "haze" from 2011 to 2015 in Inner Mongolia Daily, it is concluded that the number of news reports on "haze" in Inner Mongolia Daily varies significantly in time and time. The whole tends to be rational; The layout of the report is widely distributed, highlighting interactivity and sharing; the source of the report has regional representation and originality is more than reprint; the area of the report is concentrated in Inner Mongolia and Beijing, paying close attention to the situation of the whole country; The main theme of the report is economic industry, current situation report and ecological environment, and the reporting tends to be neutral and balanced. However, due to the lack of attractiveness of the titles of the reports, language is rigid, neutral and positive reports account for 98.9 of the total, negative reports only account for 1.1 percent of the total, and excessive neutral and positive reports are the main ones. It weakens the residents' consciousness to guard against haze and protect the ecological environment. At the same time, through the literature review, it is concluded that the current party media in Inner Mongolia lack in-depth investigation on the existing ecological environmental problems in Inner Mongolia in time dimension and lack of reports on the relative specialization of haze weather. In the context of new media, the paper media is too much to propagandize and weaken the fact of the report will aggravate the loss of newspaper audience, make the newspaper in the audience's influence and authority status gradually weakened. Watch out for paper media to step into the situation of real existence. Therefore, Inner Mongolia Daily should strengthen journalism professionalism on the basis of facts. Secondly, Inner Mongolia Daily should grasp the general trend of the development of the times, grasp the attention of the public and improve communication skills. Finally, from the standpoint of the people, it is very important to improve the ability of guiding and propagating public opinion. This paper is divided into the following parts: the first part is the introduction part, discusses the purpose and significance of the article, research status, research methods, research steps; The second part discusses the background of "Inner Mongolia Daily" haze report, mainly due to: first, the whole society began to pay attention to the problem of haze, secondly, haze guided public opinion; The third part is the content analysis of "Inner Mongolia Daily" haze report, mainly including: first, the number of haze news; second, the layout of haze news; third, the source of haze news; fourth, the reporting area of haze news; Five, the theme of haze News, The fourth part discusses the existing problems and how to improve the process of haze news reporting in Inner Mongolia Daily.
【学位授予单位】：内蒙古大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G212
本文编号：2366424
[Abstract]:In recent years, with the aggravation of Greenhouse Effect and the accumulation of social ecological and environmental problems, the scope, scale and frequency of "haze" are increasing. Seriously affect the daily life and physical and mental health of Inner Mongolia residents. Therefore, the author chooses Inner Mongolia Daily as the object of this paper, based on all the news reports about "haze" in the past five years from 2011 to 2015. Through the quantitative analysis of all the news texts with the word "haze" from 2011 to 2015 in Inner Mongolia Daily, it is concluded that the number of news reports on "haze" in Inner Mongolia Daily varies significantly in time and time. The whole tends to be rational; The layout of the report is widely distributed, highlighting interactivity and sharing; the source of the report has regional representation and originality is more than reprint; the area of the report is concentrated in Inner Mongolia and Beijing, paying close attention to the situation of the whole country; The main theme of the report is economic industry, current situation report and ecological environment, and the reporting tends to be neutral and balanced. However, due to the lack of attractiveness of the titles of the reports, language is rigid, neutral and positive reports account for 98.9 of the total, negative reports only account for 1.1 percent of the total, and excessive neutral and positive reports are the main ones. It weakens the residents' consciousness to guard against haze and protect the ecological environment. At the same time, through the literature review, it is concluded that the current party media in Inner Mongolia lack in-depth investigation on the existing ecological environmental problems in Inner Mongolia in time dimension and lack of reports on the relative specialization of haze weather. In the context of new media, the paper media is too much to propagandize and weaken the fact of the report will aggravate the loss of newspaper audience, make the newspaper in the audience's influence and authority status gradually weakened. Watch out for paper media to step into the situation of real existence. Therefore, Inner Mongolia Daily should strengthen journalism professionalism on the basis of facts. Secondly, Inner Mongolia Daily should grasp the general trend of the development of the times, grasp the attention of the public and improve communication skills. Finally, from the standpoint of the people, it is very important to improve the ability of guiding and propagating public opinion. This paper is divided into the following parts: the first part is the introduction part, discusses the purpose and significance of the article, research status, research methods, research steps; The second part discusses the background of "Inner Mongolia Daily" haze report, mainly due to: first, the whole society began to pay attention to the problem of haze, secondly, haze guided public opinion; The third part is the content analysis of "Inner Mongolia Daily" haze report, mainly including: first, the number of haze news; second, the layout of haze news; third, the source of haze news; fourth, the reporting area of haze news; Five, the theme of haze News, The fourth part discusses the existing problems and how to improve the process of haze news reporting in Inner Mongolia Daily.
【学位授予单位】：内蒙古大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G212
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