互联网行业市场支配地位的认定研究

发布时间：2018-05-04 14:38

本文选题：互联网行业 + 市场支配地位　；参考：《中南大学》2013年硕士论文

【摘要】：随着中国互联网的迅猛发展,一部分企业在中国互联网领域里已经占据主导地位。主导企业的发展给一些中小创业者施加了压力。互联网领域里的垄断现象毋庸置疑。对于新兴产业,其中不正当竞争和垄断现象的判断错综复杂。不同于以往产业因素,如产品兼容、网络效应、知识产权、用户锁定、技术标准等,都影响着互联网行业中的市场支配地位的形成,并对其有维护作用。不仅如此,对于在互联网领域里的市场支配地位的确定,也存在着诸多障碍：第一,在互联网领域里,随着市场份额对垄断力影响越来越小,这时需要对它的数值功能和技术方法进行评估与调整；第二,认定相关地区市场在互联网行业中地位越来越复杂,这时以往的“假定垄断者测试法”也遭受质疑；第三,在互联网行业中,市场进入壁垒对垄断力影响有所提高,并且旧壁垒在削弱,新壁垒在加强。这时需要做的是,区分混合市场和单纯的网络市场；尝试着“盈利模式测试法”、“销售方式测试法”、“产品性能测试法”；注重由网络作用以及其效应下的知识产权、用户锁定、技术标准等因素促使新型市场进入壁垒,从而提供带有建设性质的新思想来处理这些新问题。
[Abstract]:With the rapid development of the Internet in China, some enterprises have occupied a dominant position in the field of Internet in China. The development of leading enterprises has put pressure on some small and medium-sized entrepreneurs. There is no doubt about the monopoly in the field of the Internet. The judgment of unfair competition and monopoly is complicated for the emerging industry. Different from previous industrial factors, such as product compatibility, network effect, intellectual property rights, user locking, technical standards and so on, all of them affect the formation of market dominance in the Internet industry and maintain it. Moreover, there are many obstacles to determining the dominant position of the market in the Internet. First, in the Internet, as market share becomes less and less important to monopoly power, At this time, its numerical function and technical methods need to be evaluated and adjusted. Secondly, it is concluded that the market in the relevant area is becoming more and more complex in the Internet industry, and the former "hypothetical Monopoly Test Law" is also questioned. In the Internet industry, market entry barriers have a greater impact on monopoly power, and old barriers are weakening and new barriers are strengthening. What needs to be done is to distinguish between mixed markets and simple online markets; to try "profit mode testing," "sales mode testing," "product performance testing," and to focus on intellectual property rights under the role of the network and its effects. Factors such as user locking, technical standards and other factors promote new market entry barriers, thus providing new ideas with a constructive nature to deal with these new issues.
【学位授予单位】：中南大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：D922.294

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