家用汽车产品与应急服务集成的研究

发布时间：2018-05-31 00:20

本文选题：家用汽车 + 应急服务　；参考：《沈阳工业大学》2017年硕士论文

【摘要】：近年来,世界范围内制造业的经济利润重心正在向其后方转移,即制造业的服务模块,汽车行业作为制造业的巨头也在面临着这种变化。同时,随着社会经济的发展,家用汽车已经普及到万千个家庭之中,成为了人们出行的重要交通工具,但是家用汽车作为机械产品,难免会出现抛锚或交通事故等不能正常行驶的紧急情况。关于家用汽车如何能够与其应急服务更好集成,从而满足车主更多的个性化需求,本文针对家用汽车产品及其应急服务集成方式进行了研究。本文从家用汽车车主关于应急服务的需求入手,通过大量文献的阅读和实际的调查,分析家用汽车产品与应急服务的集成现状,总结其中存在的问题并分析成因,并据此将家用汽车车主对应急服务的需求分为五个类型。针对这五个类型,本文利用量化的KANO模型对车主的需求进行了类别划分,并对车主关于应急服务的需求进行重要度分析并确定它们的比重。量化KANO模型的引用将车主的需求进行了定性和定量的分析,使结果更加客观,并在后期的贝叶斯网络模型中与之相结合,降低了分析的不确定性。之后本文将量化KANO模型得到的结果与贝叶斯网络相结合,建立了家用汽车产品与应急服务的集成的决策模型,首先分析了集成的目的与原则,其次从宏观的角度对其集成方式进行分析并划分为三个决策方向,最后以某公司的家用汽车产品与应急服务集成方式为例,利用贝叶斯网络模型对其集成方式进行决策分析,将集成方式作为决策方案,将由量化KANO模型得到的车主需求作为最终的决策变量,通过贝叶斯网络决策模型的建立和分析,得到集成的最终决策。在最后根据前文的分析对家用汽车产品与应急服务的集成给出了对策建议。本文提供的模型也可以利用在其他企业家用汽车产品与应急服务集成的发展与研究上,这种定量定性分析相结合的方法具有实际的重要意义。
[Abstract]:In recent years, the center of economic profit of manufacturing industry in the world is shifting to its rear, that is, the service module of the manufacturing industry, and the automobile industry as a manufacturing giant is also facing this kind of change. At the same time, with the development of the society and economy, the household cars have become popular among thousands of families, and become the important means of transportation for people to travel. However, as a mechanical product, it is unavoidable that an emergency situation such as anchoring or traffic accident can not run normally. How home cars can be better integrated with their emergency services to meet the more personalized needs of the owners. This paper studies the integration of domestic automobile products and their emergency services. The home car owners' demand for emergency services, through a large number of literature reading and practical investigation, analysis of the integration of domestic automobile products and emergency services, summarize the existing problems and analyze the causes, and according to this, the needs of the home car owners to the emergency service needs to be divided into five types. For these five types, this paper The demand of car owners is classified by quantified KANO model, and the importance of the car owners' demand for emergency service is analyzed and their proportion is determined. The quantitative KANO model is used to make the qualitative and quantitative analysis of the owner's demand, so that the results are more objective and in the later Bayesian network model. In this paper, the uncertainty of the analysis is reduced. After that, the results of the quantized KANO model are combined with the Bayesian network, and the decision model of the integration of domestic automobile products and emergency services is established. First, the purpose and principles of integration are analyzed. Secondly, the integration mode is analyzed from the macro perspective and divided into three decisions. Finally, the integration mode of a company's household car product and emergency service is taken as an example, and the integration mode is analyzed by using Bayesian network model. The integration mode is used as a decision scheme. The owners' demand from the quantized KANO model is taken as the final decision change, and the establishment and division of the Bayesian network decision model is made. Finally, the final decision of integration is obtained. Finally, some suggestions are given for the integration of domestic automobile products and emergency services based on the previous analysis. The model provided in this paper can also be used in the development and research of the integration of domestic automobile products and emergency services in other enterprises. This method of combination of qualitative and qualitative analysis is practical. Significance.
【学位授予单位】：沈阳工业大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F426.471

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