G银行信用卡运营业务外包案例分析

发布时间：2018-01-19 06:23

本文关键词： 信用卡运营业务外包　出处：《华南理工大学》2013年硕士论文　论文类型：学位论文

【摘要】：近年来，各银行信用卡中心更注重内部运作流程效率提升和内部成本控制，信用卡业务逐步成为各银行的业务重点。有鉴于此，论文选择G银行信用卡运营业务外包案例作为研究对象，对我国商业银行信用卡运营业务内部实施外包业务，并对外包运作实施过程中的外包运营业务类型选择、外包商开发和评估、外包业务效益和风险控制等各方面进行深入分析，并对银行同业中进行信用卡运营业务外包提出优化建议和发展方向。本文首先结合信用卡基本理论方法及外包理论方法的研究文献，进行梳理与归纳。对国内外信用卡基本理论、外包理论基础及信用卡业务外包研究现状等问题进行一一阐述，为G银行信用卡运营业务外包案例分析提供必要的理论基础和分析依据。其次，本文以G银行信用卡运营业务外包真实情况为案例，详细描述了金融外包市场现状、银行信用卡经营业务情况和银行信用卡外包具体业务运作各方面的情况。通过对案例情况的基础上，在信用卡业务外包运营业务类型选择、外包商开发和评估、外包业务效益和风险控制等各方面对案例展开了研究和分析。最后，，根据上述分析结果，并结合金融外包市场发展情况对信用卡业务持续优化和业务外包管理及发展规划作出探讨研究，促进中国信用卡行业和中国金融外包产业的业务共同发展。通过上述的研究和分析，本文认为银行将其信用卡运营业务实施外包具有必然性，业务外包可以为银行带来效率提高、质量提升、成本下降和应对环境灵活性增强等各项效益；银行实施外包业务时应在在业务类型选择、外包商选择、日常管理评估等环节实施各项管理措施和风险控制手段，可保证信用卡运营业务外包的成功。
[Abstract]:In recent years, each bank credit card center pays more attention to the internal operation process efficiency enhancement and the internal cost control, the credit card business gradually becomes each bank's business focal point. The paper chooses G bank credit card operation outsourcing case as the research object, and carries out the outsourcing business inside the credit card operation business of our country commercial bank. And the outsourcing operation in the implementation process of the selection of business types, outsourcing business development and evaluation, outsourcing business efficiency and risk control and other aspects of in-depth analysis. And put forward the optimization suggestion and the development direction to carry on the credit card operation outsourcing in the interbank. This paper firstly combs and induces the basic theory and method of credit card at home and abroad by combining the research literature of the basic theory method of credit card and outsourcing theory method. The theoretical basis of outsourcing and the current situation of the research on credit card outsourcing are expounded one by one to provide the necessary theoretical basis and analysis basis for the G bank credit card business outsourcing case analysis. Secondly. This article takes G bank credit card operation business outsourcing as a case, describes the current situation of financial outsourcing market in detail. The bank credit card business and the bank credit card outsourcing specific business operation of all aspects of the situation. Through the case of the basis of the case in the credit card business outsourcing business type selection, outsourcing business development and evaluation. Outsourcing benefits and risk control and other aspects of the case study and analysis. Finally, according to the above analysis results. Combined with the development of financial outsourcing market, this paper makes a study on the continuous optimization of credit card business and the management and development planning of business outsourcing, in order to promote the common development of credit card industry and financial outsourcing industry in China. Through the above research and analysis, this paper thinks that it is inevitable for banks to outsource their credit card operations, and outsourcing can improve the efficiency and quality of banks. Benefits such as reduced costs and increased flexibility to respond to the environment; In order to ensure the success of credit card business outsourcing, banks should implement various management measures and risk control measures in the selection of business types, selection of outsourcing providers, daily management evaluation and so on.
【学位授予单位】：华南理工大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F832.33

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