竞争战略的中庸视角

发布时间：2018-01-27 05:45

本文关键词： 中庸竞争优势中庸战略　出处：《甘肃社会科学》2008年02期 　论文类型：期刊论文

【摘要】：持久竞争优势来自于环境与能力的协调平衡,取决于组织内外各种力量的和谐共生。竞争优势外生论和竞争优势内生论均没有正确理解竞争演变的复杂规律。只有建立在适度、和谐的中庸逻辑基础上的竞争战略,才能正确理解事物间复杂的对立统一和转化,正确把握优势与劣势、机会与威胁存在相互转化关系,才能创造和维持持久的竞争优势。
[Abstract]:The sustainable competitive advantage comes from the balance between environment and ability. It depends on the harmonious symbiosis of various forces inside and outside the organization. Both the exogenous theory of competitive advantage and the endogenous theory of competitive advantage have no correct understanding of the complex law of the evolution of competition. Only the competitive strategy based on the harmonious logic of the mean can correctly understand the complex unity and transformation of opposites between things, grasp the advantages and disadvantages correctly, and transform opportunities and threats into each other. In order to create and maintain a lasting competitive advantage.
【作者单位】：华中科技大学管理学院山东大学威海分校商学院
【分类号】：C93
【正文快照】： 一、关于中庸的逻辑演进分析(一)尚中尚“中”观念在孔子之前就已经存在。《论语·尧曰》记载:“咨尔舜,天之历数在尔躬,允执其中,四海困穷,天禄永终”。舜遵从尧的教诲,唯中是用,深得孔子称赞,“舜其大知也与!舜好问而好察迩言,隐恶而扬善,执其两端,用其中于民,其斯以为舜乎

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