管理学研究者客户迷失的判定、原因及出路

发布时间：2018-07-10 09:36

  本文选题：管理学研究者 + 客户迷失　； 参考：《管理学报》2009年12期

【摘要】：管理学研究者应认清自己的客户是谁,为客户创造价值。管理学研究者的客户有同行客户和实践客户2类,对管理学研究成果评价的优先次序依次是:实践客户、同行客户、专业机构。典型的客户迷失有抛弃客户型、客户倒置型、两头踏空型3种。管理学界3种迷失都相当严重,这加剧了管理学脱离实践和学术不端两大问题。解决客户迷失问题的出路是,认清研究成果的价值排序,改革学术评价体系,不再片面强调刊物等级指标,而是以"使用者、读者、引用者"为核心,按照研究者的自我定位分类进行评价。
[Abstract]:Management researchers should recognize who their clients are and create value for them. There are two types of clients of management researchers: peer customers and practice customers. The priority of evaluation of management research results is: practice customers, peer customers, professional institutions. Typical customers lost have abandoned customer type, customer inverted type, two-end trod empty type 3 kinds. The three kinds of loss in management field are quite serious, which exacerbates the two major problems of management deviating from practice and academic misconduct. The solution to the problem of customer loss is to recognize the value ranking of research results, to reform the academic evaluation system, and not to emphasize the publication rating index, but to take "users, readers, citations" as the core. The evaluation was conducted according to the self-positioning classification of the researchers.
【作者单位】： 上海大学管理学院;上海大学经济学院;
【分类号】：C93
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本文编号：2112964