“龟兹新语”手机视觉衍生品设计研究

发布时间：2018-09-13 07:25

【摘要】：龟兹文化的文创产品是具有独特民族文化和艺术美学的产品,它独特的历史文化使它具有更高的文创价值,龟兹的独特艺术促进了民族文化的发展。历史上,龟兹国是影响人类和社会发展的四大文明古国的文化交汇地,因此使龟兹文化有着别样的文化色彩,别具匠心。龟兹在发展本土传统文化的基础上,也融合了多个民族的文化,是西域文化独树一帜的花,同时对龟兹文化影响最为深刻的中原文化也是很重要的存在。因此从龟兹艺术作提取文创产品的素材,然后进行设计及整理,把这些有关龟兹的设计符号运用到手机互联网的产品上,以及手机周边产品,龟兹文化是中华民族优秀的文化遗产,为了让更多人了解龟兹并让龟兹的文创产品有更好的平台出售,设计了一款龟兹文化的app,这款app不仅仅有推荐关于龟兹艺术的文章,视频还可以借助这个平台出售关于龟兹的文创产品,让龟兹文化不仅仅只是一种文化传承,更希望成为具有商业价值的产品,手机周边都是从龟兹壁画本生图里面提取的,将里面具有灵性的动物鹿王,神马,猴王转化成就有创意的视觉元素,将这些视觉元素应用在手机壳,充电宝,鼠标垫上面,设计为具有创新文化的龟兹文创产品。
[Abstract]:The cultural creation product of Qiuci culture is a product with unique national culture and artistic aesthetics. Its unique historical culture makes it have higher value of literary creation. The unique art of Qiuci promotes the development of national culture. In history, Qiuci is the cultural intersection of the four ancient civilizations that affect the development of human beings and society, so that Qiuzi culture has a different cultural color and originality. On the basis of the development of local traditional culture, Qiuci also integrates the culture of many nationalities, which is a unique flower of the Western region culture. At the same time, the Central Plains culture, which has the most profound influence on the Qiuzi culture, is also a very important existence. Therefore, from the Qiuzi art to extract the material of the Wenchuang products, and then design and arrange, apply these design symbols of the Qiuci to the products of the mobile phone Internet, and the products around the mobile phone. Qiuzi culture is the outstanding cultural heritage of the Chinese nation. In order to let more people understand Qiuzi and let Qiuzi's cultural creation products be sold on a better platform, a app of Qiuzi culture was designed to not only recommend articles on Qiuzi art. The video can also use this platform to sell cultural creation products about Qiuzi, so that Qiuzi culture is not only a cultural heritage, but also a product of commercial value. The mobile phone periphery is extracted from the original picture of Qiuci murals. Convert the spiritual animals, deer king, god horse, monkey king into creative visual elements, and apply these visual elements to the mobile phone case, portable battery, mouse pad, designed for the innovative culture of Qiuzi Wenzhuo products.
【学位授予单位】：新疆师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：TB472

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