MC环境下基于延迟建造理论的住宅产业生产管理模式研究

发布时间：2018-03-23 12:00

本文选题：大规模定制　切入点：延迟建造　出处：《山东建筑大学》2014年硕士论文

【摘要】：随着我国经济发展步伐的加快,住宅产业也将迎来快速发展期,住宅产业的传统发展模式明显存在着资源利用率较低、生产效率不高、技术水平较低、质量问题较多等问题。目前的市场已变得越来越多元化,居民进入个性消费阶段,消费者更注重商品的个性特征,以使自己在购物的同时获得精神上的满足。因此,企业的竞争战略已经发展为如何为居民建造个性化住宅,以实现居民满意度的不断提升。为了更好地实现住宅建设资源的优化配置,缓解资源短缺的矛盾,使住宅产业向高效、节约的形式转变；同时,能够随时实现消费者对住宅的个性化要求,在激烈的市场竞争中占据一席之地,创新先进的生产管理模式对住宅产业的健康持续发展有深远的影响。大规模定制可以使企业实现为顾客生产个性化的产品,加快对市场变化的反应速度,能够在竞争中长期生存和发展的目标,它将成为我国住宅产业发展的主攻方向和战略选择。延迟建造理论是大规模定制实现的最重要的战略。采用延迟建造方式,可以将住宅的非主体结构延迟施工,待确定了定制信息,再通过合理快速的组装构配件和模块完成住宅的定制,满足客户的个性化需求。住宅产业延迟建造理论目前在我国并没有得到充分的发展,对其的研究也寥寥无几,!所以对其进行专门的研讨是十分有意义的。本文通过讨论大规模定制住宅的新理念和与之相应的延迟建造理论,对大规模定制、大规模定制下延迟建造在住宅产业中的实施进行可行性分析研究,提出大规模定制下延迟建造在住宅产业的应用的障碍与实施策略,为我国房地产业的发展提供一定的借鉴作用。
[Abstract]:With the acceleration of economic development in China, the housing industry will also usher in a period of rapid development. The traditional development model of housing industry obviously has low utilization of resources, low production efficiency and low technical level. At present, the market has become more and more diversified, residents have entered the stage of individual consumption, and consumers have paid more attention to the personality characteristics of commodities so that they can obtain spiritual satisfaction while shopping. The competitive strategy of enterprises has developed into how to build individualized housing for residents to realize the continuous improvement of residents' satisfaction, in order to better realize the optimal allocation of housing construction resources, alleviate the contradiction of the shortage of resources, and make the housing industry more efficient. At the same time, it can realize the individuation request of the consumer to the residence at any time, occupy a place in the fierce market competition, innovate the advanced production management mode to have the profound influence on the healthy and sustainable development of the housing industry. Mass customization can enable enterprises to produce personalized products for customers, speed up the response to market changes, and be able to survive and develop in the long term in competition. The delayed construction theory is the most important strategy to realize the mass customization. By using the delayed construction method, the construction of the non-main structure of the residence can be delayed. The customization information is to be determined, and then the customization of the residence is completed through reasonable and rapid assembly of fittings and modules to meet the individual needs of the customers. At present, the theory of delayed construction in the housing industry has not been fully developed in our country. The research on it is also very few! Therefore, it is very meaningful to conduct a special discussion on it. By discussing the new concept of mass customization residence and the corresponding theory of delayed construction, this paper makes a feasibility study on the implementation of mass customization and delay construction in housing industry under mass customization and mass customization. This paper puts forward the obstacles and implementation strategies for the application of delayed construction in residential industry under mass customization, which can provide some reference for the development of real estate industry in China.
【学位授予单位】：山东建筑大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F273;F299.233.4

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