农产品供应链核心企业质量安全控制意愿实证分析——基于广东省214家农产品生产企业的调查数据

发布时间：2018-03-27 15:08

本文选题：农产品供应链　切入点：核心企业　出处：《中国农村经济》2014年01期

【摘要】：本文构建了农产品供应链核心企业质量安全控制意愿模型,分析了农业企业能力、农业企业社会责任、农产品供应链协同程度、农产品供应链信息共享程度、竞争压力、消费需求、政府监管力度和媒体监督力度8个前因变量对农产品供应链核心企业质量安全控制意愿的影响,并在广东省采集了214个有效样本,采用结构方程模型对理论模型进行了实证检验和分析。研究结果表明,农业企业能力、农产品供应链协同程度、农产品供应链信息共享程度、消费需求和政府监管力度对农产品供应链核心企业质量安全控制意愿具有不同程度的显著的正向影响,媒体监督力度对农产品供应链核心企业质量安全控制意愿具有显著的负向影响。
[Abstract]:This paper constructs the model of quality and safety control of the core enterprises of agricultural product supply chain, analyzes the ability of agricultural enterprises, the social responsibility of agricultural enterprises, the degree of coordination of agricultural product supply chain, the degree of information sharing of agricultural product supply chain, and the competitive pressure. The influence of 8 dependent variables on the quality and safety control willingness of the core enterprises in the agricultural product supply chain: consumer demand, government supervision and media supervision. 214 effective samples were collected in Guangdong Province. The structural equation model is used to test and analyze the theoretical model. The results show that the ability of agricultural enterprises, the degree of agricultural product supply chain collaboration, the degree of information sharing in agricultural product supply chain. Consumption demand and government supervision have significant positive effects on the quality and safety control willingness of the core enterprises in the agricultural product supply chain to varying degrees. Media supervision has a significant negative impact on the quality and safety control willingness of the core enterprises in agricultural product supply chain.
【作者单位】：华南农业大学经济管理学院;
【基金】：国家社会科学基金项目“供应链核心企业主导的农产品质量安全管理研究”(项目编号:11CGL059)的阶段性研究成果
【分类号】：F324;F322

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