旅游物流视域下黄河三角洲旅游商品开发探析

发布时间：2018-04-04 14:44

本文选题：旅游物流　切入点：黄河三角洲　出处：《学术交流》2013年10期

【摘要】：在区域经济全球化、世界经济一体化的大背景下,现代物流与供应链管理、区域经济、电子商务等有机结合,对旅游产业的发展有着重要的启迪作用和借鉴意义。现代旅游业与物流业的融合与互惠,催生了现代旅游物流的理论与实践。旅游物流作为旅游学和物流学交叉形成的新兴边缘学科,在推进区域旅游商品开发中具有优化区域旅游商品结构、流通效益和服务质量等功能。在黄河三角洲地区旅游商品开发中,应以旅游物流思想为指导,立足其资源优势和物流瓶颈,突破线型开发模式,建立统一快捷的区域一体化的旅游物流体系,培育区域一体化的旅游商品物流中心,加快旅游物流的信息化建设,提供优质高效的人性化服务,推进区域旅游商品的深度开发。
[Abstract]:Under the background of the globalization of regional economy and the integration of world economy, the organic combination of modern logistics and supply chain management, regional economy and electronic commerce has important enlightenment and reference significance for the development of tourism industry.The integration and reciprocity of modern tourism and logistics industry give birth to the theory and practice of modern tourism logistics.As a new frontier subject, tourism logistics has the functions of optimizing the structure of regional tourism commodities, circulation benefit and service quality in promoting the development of regional tourism commodities.In the development of tourism commodities in the Yellow River Delta region, we should take the thought of tourism logistics as the guidance, base on its resource advantage and logistics bottleneck, break through the pattern of linear development, and establish a unified and fast regional integrated tourism logistics system.Cultivate the regional integration of tourism commodity logistics center, speed up the information construction of tourism logistics, provide high-quality and efficient humanized services, and promote the in-depth development of regional tourism commodities.
【作者单位】：滨州学院经济与管理系;
【基金】：滨州学院科研基金项目(BZXYRW1112) 服务滨州项目(BZXYFB2010410)
【分类号】：F592.7

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