深圳炽昂信息技术有限公司物流配送系统的改进研究

发布时间：2018-04-29 00:13

本文选题：电子商务 + B2C　；参考：《兰州大学》2014年硕士论文

【摘要】：众所周知,电子商务是一种全新的商业模式,是20世纪信息化、网络化的产物。这种模式在近些年得到了飞速的发展,为众多消费者带来了便捷的服务,也对扩大内需产生了积极的影响。目前,电子商务的主要形式是B2C模式,它是企业与消费者个人之间进行的交易活动。B2C电子商务通过网络技术构建了一个虚拟的网络销售平台,而这个平台上的所有交易如果想要真正实现,那必须要借助一个实体的物流配送网络。因此,完善的物流配送系统是B2C电子商务企业生存与发展的命脉。本文以深圳炽昂信息技术有限公司作为研究对象,对其电子商务物流配送系统中存在的问题进行研究,进而提出B2C电子商务物流配送系统的改进建议。首先,对深圳炽昂信息技术有限公司物流配送系统的外部环境、公司配送发展现状及主要存在问题进行分析,并针对上述问题产生的背景与原因进行了探讨；其次,运用供应链管理理论和企业物流管理相关理论,从优化企业组织架构、改进物流配送模式、再造物流配送作业流程、改进物流配送信息系统、加强物流配送成本控制、建立物流配送质量评价体系等方面对该公司的配送系统提出了改进建议。希望通过本文的研究,能为深圳炽昂信息技术有限公司物流配送系统的改进提供指导方向,进而可以帮助此类B2C电子商务企业解决发展过程中所遇到的物流瓶颈问题,并为他们提供一些可以借鉴的经验。
[Abstract]:As we all know, e-commerce is a brand-new business model and the product of information and networking in the 20 th century. This model has developed rapidly in recent years, which brings convenient services to many consumers and has a positive impact on the expansion of domestic demand. At present, the main form of electronic commerce is the B2C model, which is the transaction activity between enterprises and consumers. B2C e-commerce constructs a virtual network sales platform through network technology. If all transactions on this platform are to be realized, they must rely on an entity's logistics and distribution network. Therefore, the perfect logistics distribution system is the lifeline of the existence and development of B2C e-commerce enterprises. This paper takes Shenzhen Zhiang Information Technology Co., Ltd. as the research object, studies the existing problems in its electronic commerce logistics distribution system, and then puts forward some suggestions to improve the B2C electronic commerce logistics distribution system. First of all, the paper analyzes the external environment, the present situation and the main problems of the logistics distribution system of Shenzhen Chiang Information Technology Co., Ltd., and discusses the background and reasons of the above problems. By using the theory of supply chain management and the related theories of enterprise logistics management, from optimizing enterprise organization structure, improving logistics distribution mode, reengineering logistics distribution operation flow, improving logistics distribution information system, strengthening logistics distribution cost control. Some suggestions are put forward to improve the distribution system of the company from the aspects of establishing the quality evaluation system of logistics distribution. It is hoped that through the research of this paper, it can provide guidance for the improvement of logistics distribution system of Shenzhen Chiang Information Technology Co., Ltd., and then can help this kind of B2C e-commerce enterprises to solve the logistics bottleneck problems encountered in the process of development. And provide them with some experience that can be used for reference.
【学位授予单位】：兰州大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F279.26;F253.9

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