混合渠道环境下闭环供应链回收与协调定价研究

发布时间：2018-05-20 18:45

本文选题：闭环供应链 + 回收策略　；参考：《河北工业大学》2014年硕士论文

【摘要】：为了推动经济发展向对环境危害更小、对资源利用更有效的模式迈进，越来越多的国家开始更多的关注废旧品这类宝贵资源的再造活动，并纷纷立法将其提上日程。再制造闭环供应链作为一种与环境共生的系统，对传统的正向供应链进行了拓展，将逆向阶段的供应链活动也纳入其中，其一经提出便迅速成为各界普遍关注的热点。在整个闭环供应链系统的决策之中，各成员的定价决策及对供应链的契约协调又是其中较为重要的环节。本文在从三个方面梳理闭环供应链相关研究的基础之上，基于博弈论、供应链契约协调理论，研究和对比了产品通过混合渠道销售时闭环供应链各成员在集中决策和分散决策三种单渠道回收模式下的定价策略与利润情况，并引入二部定价契约试图解决闭环供应链的协调问题，进一步分析了销售渠道间价格差弹性系数变化对闭环供应链的影响。在此基础上，研究和对比了产品通过混合渠道销售和回收的闭环供应链在集中决策和分散决策三种混合回收模式下各成员的定价决策和利润情况，并引入收入费用共享契约探讨了闭环供应链的协调问题，进一步考察了回收渠道间价格差弹性系数变化对闭环供应链的影响。主要研究成果如下： ⑴对于混合渠道销售和单渠道回收的闭环供应链，分散决策时系统利润均小于集中决策时的情形，制造商直接回收模式对整个闭环供应链是最优的选择，，二部定价契约可解决闭环供应链协调问题，销售渠道间竞争加剧对制造商和闭环供应链系统利益的提高起到积极作用，但其不是越剧烈越好。 ⑵对于混合渠道销售和混合渠道回收的闭环供应链，分散决策时系统的效益均存在损失，可根据回收价格差弹性系数的临界值进行回收渠道的决策，收入费用共享契约可成功弥补分散决策时系统的效益损失，回收渠道间竞争加剧对制造商和整个闭环供应链效益的提高同样起到促进作用，但其也不是越剧烈越好。
[Abstract]:In order to promote economic development to the mode of less harm to the environment and more effective use of resources, more and more countries begin to pay more attention to the recycling of valuable resources such as waste goods and put it on the agenda by legislation. As a symbiotic system with environment, the remanufacturing closed-loop supply chain extends the traditional forward supply chain and includes the reverse phase supply chain activities. In the decision-making of the whole closed-loop supply chain system, the pricing decision of each member and the contract coordination of the supply chain are the more important links. In this paper, based on three aspects of closed-loop supply chain related research, based on game theory, supply chain contract coordination theory, This paper studies and compares the pricing strategies and profits of the members of the closed-loop supply chain under the three single-channel recovery modes of centralized decision and decentralized decision when the products are sold through mixed channels. Two pricing contracts are introduced to solve the coordination problem of the closed-loop supply chain, and the influence of the change of the price difference elasticity coefficient between the sales channels on the closed-loop supply chain is analyzed. On this basis, the paper studies and compares the pricing decision and profit of each member of the closed-loop supply chain which is sold and recovered through mixed channels under the three mixed recovery modes of centralized decision and decentralized decision. The coordination problem of the closed-loop supply chain is discussed by introducing the revenue-cost sharing contract, and the influence of the variation of the price difference elasticity coefficient among the recovery channels on the closed-loop supply chain is further investigated. The main findings are as follows: 1 for the closed-loop supply chain with mixed channel sales and single-channel recovery, the system profit in decentralized decision-making is smaller than that in centralized decision, and the manufacturer direct recovery model is the best choice for the whole closed-loop supply chain. Two pricing contracts can solve the problem of closed-loop supply chain coordination. The competition between sales channels plays a positive role in improving the interests of manufacturers and closed-loop supply chain systems, but it is not the more intense the better. 2 for the closed-loop supply chain with mixed channel sales and mixed channel recovery, the benefit of the system has been lost in the decentralized decision-making, and the recovery channel decision can be made according to the critical value of the elasticity coefficient of the recovery price difference. The revenue-cost sharing contract can make up for the loss of benefit of the system in the decentralized decision. The competition between the recovery channels can promote the benefit of the manufacturer and the whole closed-loop supply chain, but it is not the more intense the better.
【学位授予单位】：河北工业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F274;F224.32

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