专业美发产品批发企业供应商选择和订单分配研究

发布时间：2018-07-15 21:36

【摘要】：随着社会经济的不断发展,美发行业逐渐成为国民经济发展中的一大消费亮点。越来越多的人们开始对自身外在形象提出要求,进而促使了对专业美发产品和服务的需求急升。专业美发产品主要通过美发产品批发企业向美发沙龙供货,以满足消费者洗、剪、吹、烫、染、护等六大方面的需求。美发产品通常种类杂、数量多,需求变化快,同时由于目前行业内各供应商资质水平参差不齐、相关产品标准还不完善,很多企业为了能在日益激烈的市场竞争中脱颖而出,纷纷在产品采购环节加大了对供应链管理的重视程度。尤其是对如何优化供应商选择和订单分配,从而降低采购成本、抬升管理质量、提高工作效率表现出了更大的关注。因此,构建一个适合美发行业批发企业的供应商选择、评估体系和订单分配模型显得意义重大。本文将专业美发产品供应商选择和订单分配作为研究对象,以层次分析法和遗传算法为研究方法。首先对采购过程现状和面临的不足进行分析,然后为供应商资质审核和绩效评估制定相应的评价体系,接着考虑到批发型企业面向多个供应商、多种类产品、不同周期内需求不定的采购模式,建立目标函数为进货成本最小化的订单分配模型,最后以实际算例对专业美发产品采购订单分配进行数值实验,基于MATLAB软件运行遗传算法求解,并输出该问题的满意解,从而改进了工作品质,为企业赢得了更大的竞争力。
[Abstract]:With the continuous development of social economy, hairdressing industry has gradually become a major consumption bright spot in the development of national economy. More and more people begin to demand their own external image, which promotes the demand for professional hairdressing products and services. Professional hairdressing products mainly through the wholesale enterprises to supply hair salon to meet the consumer washing, cutting, blowing, perm, dyeing, protection and other six major needs. Hairdressing products are usually of various kinds, large quantities and fast changing demand. At the same time, due to the uneven qualification level of various suppliers in the industry and the imperfect standards of related products, many enterprises stand out in order to be able to stand out in the increasingly fierce market competition. One after another in the product procurement sector to increase the importance of supply chain management. Especially, more attention is paid to how to optimize supplier selection and order allocation, so as to reduce purchasing cost, improve management quality and improve work efficiency. Therefore, it is of great significance to construct a suitable supplier selection, evaluation system and order distribution model for the wholesale enterprises in hairdressing industry. In this paper, the selection of professional hairdressing products supplier and order allocation as the research object, the analytic hierarchy process and genetic algorithm as the research method. First of all, this paper analyzes the current situation and shortcomings of the procurement process, and then develops a corresponding evaluation system for the qualification audit and performance evaluation of suppliers, and then considers that wholesale enterprises are facing multiple suppliers and many kinds of products. The purchase model with variable demand in different periods is established. The objective function is to minimize the purchase cost. Finally, a numerical experiment is carried out on the purchase order allocation of professional hairdressing products with a practical example. Based on MATLAB software, genetic algorithm is used to solve the problem, and the satisfactory solution is outputted, thus improving the working quality and winning more competitive power for the enterprise.
【学位授予单位】：上海交通大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F416.72;F274

【共引文献】