PaaS模式的云服务供应链研究
[Abstract]:With the continuous improvement of cloud computing technology, the cloud service market is expanding, especially the cloud service based on PaaS model has a huge impact on the traditional software industry. As a new IT service delivery model, cloud service supply chain (cloud service supply chain) is different from traditional supply chain because of the addition of some new market agents and value creators. This paper attempts to extract a dynamic evolution model of cloud service supply chain based on PaaS model by analyzing the supply chain model of representative PaaS platform, so as to make up for the research blank in this field. In addition, from the point of view of revenue-sharing contract, this paper studies the problem of revenue optimization in cloud service supply chain based on PaaS mode. Considering the characteristics of cloud service supply chain based on PaaS mode in different periods, the basic principle of game theory is applied. In this paper, the revenue sharing and cost sharing strategies between ISV and platform in the case of information symmetry are established, and the revenue-sharing strategies based on the efforts of platform operators in the later stage of the development of the platform are established. Finally, the results are verified and analyzed by numerical analysis. This paper mainly does the following two aspects: review the authoritative theory and literature of cloud computing, supply chain, service supply chain and supply chain contract management, supply chain revenue sharing contract and so on. It is found that the evolution of supply chain mode and the profit distribution of supply chain are one of the core problems of cloud service supply chain based on PaaS model. Based on the analysis of the current mainstream and representative PaaS cloud service platform, a dynamic evolution model of cloud service supply chain based on the reference PaaS model is extracted. On the basis of the traditional supply chain theory of supply chain upstream and downstream under the complete information based on the supply chain profit sharing theory and cost sharing theory. This paper constructs a PaaS model of cloud service supply chain business revenue sharing contract model, and finally analyzes the results of the function calculation of the contract model, thus providing a reference for the optimization of cloud service supply chain based on PaaS model.
【学位授予单位】:南京大学
【学位级别】:硕士
【学位授予年份】:2014
【分类号】:F274
【共引文献】
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