城市导向设计中的汉字应用研究

发布时间：2018-03-20 15:27

本文选题：导向设计　切入点：汉字　出处：《天津科技大学》2011年硕士论文　论文类型：学位论文

【摘要】：随着现代全球化经济的发展,中国文化与世界文化在交流沟通中,汉字作为中国文化的载体在视觉传达与交流中扮演着越来越重要的角色。与世界其他民族文化语言相比,汉字一直保持了文字的象形性和符号化特点,具有很强图形化和符号化特征。作为引导人们流程的城市导向设计来说,文字就是该系统设计的重要组成部分,城市导向中的文字设计显得尤为重要。此外,国际化趋势使得国家和城市之间的交流越来越密切,大量陌生人群涌入城市,会下意识的寻找各种指示牌或标志牌,以获取空间的正确信息。这便是城市导向设计对于城市的交通、规划、人流分布的重要作用,它是城市文化的一个剪影,我们可以从精致、合理、人性化的导向设计中看到一个城市的风情和文化底蕴。同时,中文是我国政府唯一的官方用字,是中国民众交流与沟通的工具,和大众传媒传达信息的载体。图形、符号和文字作为导向设计中视觉传达的三个主要要素,目前针对图形和符号设计的研究较多,关于导向设计中汉字的研究还较为薄弱。本文以城市导向系统中的汉字为主要研究内容,运用人体工程学、符号美学、视知觉、设计心理学等多学科理论,在总结现状和现有理论的基础上,对城市导向设计与汉字设计的发展概况及功能进行了较全面的分析,并对国内的城市空间包括园林空间及公共展览空间的导向设计进行大量实地调查,根据汉字在城市导向系统设计中的应用现状,总结汉字在实际应用中所存在与面临的问题。并在此基础上,结合国内外先进的字体设计经验,提出了具体的、切实可行的汉字应用原则及方法。旨在促进国内导向系统设计中的汉字的科学应用和持续发展。
[Abstract]:With the development of modern global economy, Chinese characters, as the carrier of Chinese culture, play an increasingly important role in visual communication and communication between Chinese culture and world culture. Chinese characters have always maintained the pictographic and symbolic features of characters, and have strong graphical and symbolic characteristics. As a guide to the urban design of people's process, characters are an important part of the system design. Urban oriented text design is particularly important. In addition, international trends have led to closer communication between countries and cities, with large groups of strangers pouring into cities, subconsciously looking for signs or signs. In order to get the right information of space. This is the important role of urban oriented design in urban traffic, planning, distribution of people, it is a silhouette of urban culture, we can from exquisite, reasonable, At the same time, Chinese is the only official word used by the Chinese government, a tool for communication and communication among the Chinese people, and a carrier of information conveyed by the mass media. Symbols and characters are the three main elements of visual communication in guided design. At present, there are more researches on graphic and symbolic design, but the research on Chinese characters in guided design is still relatively weak. In this paper, the Chinese characters in the city-oriented system are taken as the main research contents, and the theories of ergonomics, symbolic aesthetics, visual perception and design psychology are used to sum up the present situation and the existing theories. The development and function of urban oriented design and Chinese character design are comprehensively analyzed, and a large number of field investigations are carried out on the domestic urban space, including garden space and public exhibition space. According to the present situation of the application of Chinese characters in the design of city oriented system, this paper summarizes the problems existing and faced in the practical application of Chinese characters. On this basis, combined with the advanced font design experience at home and abroad, the paper puts forward the concrete, The purpose of this paper is to promote the scientific application and sustainable development of Chinese characters in the design of domestic guiding system.
【学位授予单位】：天津科技大学
【学位级别】：硕士
【学位授予年份】：2011
【分类号】：J524

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