DT景区信息化管理研究

发布时间：2018-04-29 00:40

本文选题：信息化 + 实施　；参考：《海南大学》2014年硕士论文

【摘要】：随着经济的发展和人们生活水平的提高,外出旅游也成为一种时尚,加上海南得天独厚的自然环境,来海南旅游的人也逐渐增多。近几年随着几个新兴景区的快速崛起,景区之间的竞争也越来越激烈。如何提升DT景区在市场上的竞争能力,成为高层领导思考的重要问题。在经过内部研讨后,DT景区高层希望通过信息化作为提升企业核心竞争力的手段之一。从2008年开始,景区高层就开始通过信息化手段提升景区的管理能力。通过几年的信息化建设,取得了不少的成绩：建立了严谨的财务体系、降低了采购成本、规范了人力资源的管理、提高了流程审批的效率等等。但在信息化的建设过程中,也存在很多问题：信息化的认识不够深入、整体规划不够全面、实施监督不到位、资金投入欠缺、执行力不强、员工素质偏低等方面。这些都成为DT景区信息化管理未完全达到预期效果的重要因素。本文以最新的信息化规划和理念为指导,结合DT景区的实际情况,综合运用“统一规划,分布实施”的信息化管理原理,对DT景区信息化建设中存在的问题进行深入的剖析,并合理的提出解决思路,力图从根源上解决阻碍信息化管理的问题,为景区的管理提升奠定一定的基础。本文主要包括六部分的内容,分别是导论、信息化理论回顾、DT景区简介与信息化现状、DT景区信息化建设中存在的问题与分析、DT景区信息化优化方案、结论与展望。
[Abstract]:With the development of economy and the improvement of people's living standard, traveling is becoming a kind of fashion, and with the unique natural environment of Hainan, the number of people who come to Hainan is increasing gradually. In recent years, with the rapid rise of several new scenic spots, the competition between scenic spots is becoming more and more fierce. How to improve the competitiveness of DT scenic spot in the market has become an important issue for senior leaders. After internal discussion, the senior officials of DT Scenic area hope to use informatization as one of the means to enhance the core competitiveness of enterprises. Since 2008, the scenic area by means of information technology began to enhance the management capacity of the scenic area. Through several years of information construction, many achievements have been made: the establishment of rigorous financial system, the reduction of procurement costs, the standardization of human resources management, the improvement of the efficiency of process approval and so on. But in the process of informatization construction, there are many problems: the understanding of informatization is not deep enough, the overall planning is not comprehensive enough, the implementation supervision is not in place, the fund investment is lacking, the execution ability is not strong, the staff quality is on the low side and so on. All these become the important factor that DT scenic area information management does not reach the expected effect completely. Under the guidance of the latest information planning and concept, combined with the actual situation of DT scenic area, this paper comprehensively applies the information management principle of "unified planning, distributed implementation" to analyze deeply the problems existing in the informatization construction of DT scenic spot. And put forward the reasonable solution idea, try to solve the problem of hindering the information management from the root, and lay a certain foundation for the management promotion of the scenic spot. This article mainly includes six parts content, respectively is the introduction, the information theory reviews the DT scenic spot brief introduction and the informationization present situation and the analysis DT scenic spot informationization construction existence question, the conclusion and the prospect.
【学位授予单位】：海南大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.6;F270.7

【参考文献】