燕山—太行山片区旅游开发研究

发布时间：2018-06-23 10:34

本文选题：利益相关者 + 旅游　；参考：《河北农业大学》2014年硕士论文

【摘要】：中国是一个多山的国家，超过一半的贫困人口居住在山区，发展山区经济具有极其重要的经济意义和社会意义。为了推进山区建设，实现山区经济可持续发展，党和国家政府做出了巨大的努力，2011年国务院印发的《中国农村扶贫开发纲要》所确定的14个集中连片特殊困难区域中半数以上的地区位于山区。许多学者研究发现，贫困山区由于经济发展比较落后，各种原始景观保留完整，，旅游资源众多，在贫困山区发展旅游产业是一种有效的“造血式”扶贫模式。论文以燕山太行山集中连片特殊困难地区旅游开发为例，首先，对燕山太行山区域开展旅游开发活动的经济现状、自然条件现状、社会文化环境现状、政策环境现状、客源市场现状、市场竞争环境现状等实际情况进行SWOT分析，判断出该区域在发展旅游业过程中，自身所具备的优势、劣势以及所面临的机遇、挑战。其次，运用利益相关者理论对燕山太行山片区旅游开发过程中的利益相关者进行分析，确定出该区域旅游开发的核心利益相关者分别是：旅游开发区域地方政府、旅游目的地农民、旅游投资企业、游客，并使用配对样本T检验、描述性统计、文献分析等方法对核心利益相关者的利益诉求进行分析。在此基础上运用“囚徒困境”、“斗鸡博弈”、“鹰鸽博弈”等博弈理论对旅游开发中旅游投资企业与旅游目的地农民间的利益冲突、不同区域政府间的利益冲突、区域政府与旅游投资企业间的利益冲突、不同旅游企业间的利益冲突、旅游企业与游客间的利益冲突进行分析。在上述分析的基础上，论文提出相应对策，结论如下：（1）构建燕山太行山片区旅游开发利益协调保障机制，协调政府、旅游投资企业、旅游目的地农民、游客等核心利益相关者的冲突。（2）提出燕山太行山片区旅游发展新思路。①依托生态旅游资源，发展低碳生态旅游；②依托文化资源，发展特色文化旅游，重点打造历史文化主题、宗教文化主题、红色爱国教育主题等三类短途精品旅游路线；③区域产业联动，发展立体旅游经济，包括旅游业与低碳新能源产业结合、旅游业与传统农业结合、旅游业与当地工商业相结合；④景区联动，发展大旅游；⑤依托扶贫政策，提升景区建设水平。
[Abstract]:China is a mountainous country , more than half of the poor people live in mountain areas , the development of mountain economy has extremely important economic significance and social significance . In order to promote mountain construction and realize the sustainable development of mountain economy , the Party and the state government has made great efforts .

Based on the SWOT analysis of the present situation of tourism development , the present situation of natural conditions , the present situation of social and cultural environment , the present situation of the policy environment , the current situation of tourist market , the present situation of market competition and so on , the author analyses the interests of the core stakeholders by using the game theory of " prisoner dilemma " , " cockfighting game " and " eagle pigeon game " .

On the basis of the above analysis , the paper puts forward the corresponding countermeasures . The conclusion is as follows : ( 1 ) To construct the coordination safeguard mechanism of tourism development benefit in Taihang mountain area , coordinate the conflicts between government , tourism investment enterprises , tourist destination farmers and tourists .
( 2 ) Relying on cultural resources , developing special cultural tourism , focusing on the theme of historical culture , the theme of religious culture , the theme of red patriotic education , and so on ;
( 3 ) Regional industry linkage , development of the three - dimensional tourism economy , including the combination of tourism and low - carbon new energy industry , tourism and traditional agriculture combination , tourism and local industry and commerce ;
( 4 ) Linkage of scenic spots and development of large tourism ;
( 5 ) Relying on pro - poor policies to improve the construction level of the scenic spot .
【学位授予单位】：河北农业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7

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