工业遗产地旅游者凝视行为研究

发布时间：2018-06-26 03:14

本文选题：旅游凝视 + 凝视行为　；参考：《沈阳师范大学》2014年硕士论文

【摘要】：随着摄影文化越来越活跃，旅游者的摄影行为也越来越普遍。游客在旅游地举起相机拍照，几乎已成为旅游活动中不可缺少的一部分。游客对旅游地景观的拍摄行为，不仅仅是一个动作，也是游客对旅游地关注和凝视的具体化，是其旅游欲求、旅游动机、旅游行为融合后的结果，同时也反映出旅游者对景观的阅读和理解。随着微时代的到来，旅游摄影照片的传播对旅游地的发展起到不可小觑的作用。工业遗产作为文化遗产中的一个类型，在近年来受到越来越多的人的关注，旅游者在工业遗产地的凝视行为在反映出其旅游动机、景观解读等的同时，也对旅游者自身和工业遗产地有一定的作用力。本文在对旅游凝视、旅游摄影、工业遗产等相关研究进行梳理后，借鉴旅游凝视理论、符号学理论和动机理论等，对旅游者在工业遗产地的凝视行为影响因素进行分析，并以厄里的凝视理论、刘丹萍对凝视作用力范式解读、李义平的旅游体验转换模型，以及Mathieson和Wall的五阶段模型等为基础，建立工业遗产地旅游者凝视行为模型。本文在分析了沈阳工业遗产旅游的发展情况后，选取了沈阳市中国工业博物馆、工人村生活馆和重型文化广场这三处典型工业遗产地为实证研究的对象，以问卷调查法为主，并以内容分析法和访谈法为辅，分析旅游者在旅游前、旅游中和旅游后的凝视行为，并探究旅游者的凝视行为对其自身和工业遗产地的文化作用力。通过分析对旅游者在工业遗产地凝视行为，笔者得出以下结论：首先，旅游者主要通过人际交往、媒体宣传的方式获取对工业遗产地的前理解，并影响整个旅游凝视过程；其次，相对于场景，旅游者在工业遗产地更偏好对景观的凝视，并注重对景观内涵的解读；再次，工业遗产地旅游者的凝视偏好受遗产价值因素和摄影动机因素的影响较大；第四，旅游者对工业遗产地旅游的满意度较高，并期待获得更多参与式的旅游体验；最后，旅游者的凝视行为对工业遗产地的发展具有推进作用。本文最后结合分析得到的结论，提出推动工业遗产地旅游发展的相关建议，包括：拓宽工业遗产宣传渠道，塑造旅游形象；强化标志性景观的符号属性，引发旅游动机；突出工业遗产文化内涵，增加景观可读性；增加工业遗产旅游互动项目，，提升旅游体验；注重工业遗产地导游解说，增加社区居民参与度。
[Abstract]:As photography culture becomes more and more active, tourists' photographic behavior is becoming more and more common. It has almost become an indispensable part of tourism activities for tourists to raise their cameras to take photos. The tourist's shooting behavior to the tourist destination landscape is not only an action, but also the concretization of the tourist's attention and gaze to the tourist destination. It is the result of the combination of the tourist desire, the tourism motive, the tourism behavior, and so on. It also reflects the tourists' reading and understanding of the landscape. With the arrival of the micro-age, the spread of tourist photographs plays an important role in the development of tourist destination. As a type of cultural heritage, industrial heritage has attracted more and more attention in recent years. The gaze behavior of tourists in industrial heritage sites reflects their tourism motivation, landscape interpretation and so on. Also has certain force to the tourist itself and the industrial heritage place. After combing the related studies of tourism staring, tourism photography, industrial heritage, and using tourism gaze theory, semiotics theory and motivation theory for reference, this paper analyzes the influencing factors of tourists' gaze behavior in industrial heritage sites. Based on Urry's gaze theory, Liu Danping's paradigm interpretation of staring force, Li Yiping's model of tourism experience transformation, and Mathieson and Wall's five-stage model, the author establishes the model of industrial heritage tourists' gaze behavior. After analyzing the development of Shenyang industrial heritage tourism, this paper selects three typical industrial heritage sites, Shenyang China Industrial Museum, Workers' Village Life Museum and Heavy-duty Cultural Square, as the objects of empirical study, mainly by questionnaire survey. With the help of content analysis method and interview method, this paper analyzes the gaze behavior of tourists before, during and after tourism, and probes into the cultural force of tourists' gaze behavior on themselves and industrial heritage sites. By analyzing the behavior of tourists staring at industrial heritage sites, the author draws the following conclusions: firstly, tourists obtain the former understanding of industrial heritage sites through interpersonal communication and media propaganda, and affect the whole process of tourism staring; Secondly, compared with the scene, tourists prefer to gaze at the landscape and pay attention to the interpretation of the connotation of the landscape; thirdly, the gaze preference of the tourists in the industrial heritage is greatly affected by the factors of heritage value and photographic motivation. Fourth, tourists' satisfaction with industrial heritage tourism is high, and they expect to get more participatory tourism experience. Finally, tourists' gaze behavior can promote the development of industrial heritage sites. In the end, the paper puts forward some suggestions to promote the tourism development of industrial heritage areas, including: widening the publicity channels of industrial heritage, shaping the tourism image, strengthening the symbolic attributes of the iconic landscape, causing tourism motivation; Highlight the cultural connotation of industrial heritage, increase the readability of landscape; increase the interactive projects of industrial heritage tourism, enhance the tourism experience; pay attention to the interpretation of industrial heritage site tour guide, increase the participation of community residents.
【学位授予单位】：沈阳师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7;F427

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