甘肃省旅游产业发展政策研究
发布时间：2018-10-13 16:35
【摘要】：当前，中国已经是世界旅游大国，旅游业已经发展成为国家战略性支柱产业。在旅游业的发展演进中，各时期的旅游业发展政策无疑起到了重大引领和促进作用，推动了旅游业逐渐成为我国国民经济中发展速度最快和具有明显国际竞争优势的产业之一。旅游产业政策是我国为改善产业发展环境、优化市场体系，防范市场失灵、调整产业结构、提升产业素质、供给人民群众更加满意的旅游服务产品，从而促进国民经济持续、快速、健康发展的顶层设计和制度安排。随着我国居民收入水平的不断提高，国民出游率在逐年上升，旅游已经由选择性消费变成人们的基本生活方式，与此相适应，2013年初国务院办公厅发布了《国民旅游休闲纲要（2013—2020年）》，同年10月1日实施了我国第一部旅游基本法——《中华人民共和国旅游法》，从国家战略层面使国民旅游活动有了法律和制度保障。甘肃省是旅游资源大省，正在步入向旅游强省升级转型的关键期，旅游业发展显示出后发优势，呈现出强劲增长的势头，连续三年旅游总收入和总人次均列全国前三甲，但与发达省份相比，发展理念和战略路径选择尚需优化和提升，旅游产业政策也需要升级转型以实现推动旅游强省建设的目标。 甘肃省旅游产业尚处于初步发展的时期，，政府的政策性引导不仅是产业发展提供引力，更是产业发展的基本驱动力；同时甘肃省旅游业一直致力于追求“塑造环境友好型目的地形象，增强甘肃软实力”和“为甘肃吸取自由外汇和创造经济收益”的多元目标，相关的产业政策应该既具有鲜明的经济创收导向，又具有促进全省文化大省建设，为华夏文明传承创新区发展服务的公共性特征。随着旅游产业促进经济社会全面发展的综合性功能的显现，战略性支柱产业和人民群众更加满意的现代服务业的定位确立，甘肃旅游产业的发展目标、产业功能与产业政策应有全面调整。本文在研究中国旅游业产业政策变迁基础上深入探讨了甘肃省旅游产业政策的现状和问题，提出了甘肃省旅游产业政策调整的方向，基于此，针对性地提出了甘肃省旅游产在产业结构、组织、技术、布局、区域旅游合作及其他旅游产业促进政策领域优化和调整的建议和对策，以期成为保障全省旅游业的长期、稳定、可持续发展的强劲动力。
[Abstract]:At present, China has become a major tourist country in the world, and tourism has developed into a national strategic pillar industry. In the development and evolution of tourism, the tourism development policy in each period has undoubtedly played a significant role in leading and promoting tourism, and has gradually promoted tourism to become one of the fastest developing industries in China's national economy and one of the industries with obvious international competitive advantages. The tourism industry policy is to improve the industrial development environment, optimize the market system, prevent market failure, adjust the industrial structure, upgrade the quality of the industry, and provide the people with more satisfied tourism service products, thereby promoting the national economy to continue. Fast and healthy development of top design and institutional arrangements. With the continuous improvement of the income level of Chinese residents, the national travel rate is rising year by year. Tourism has changed from selective consumption to people's basic way of life. Accordingly, in early 2013, the General Office of the State Council issued the outline of National Tourism and Leisure (2013-2020), and on October 1 of the same year, the first basic Law on Tourism of China, the Tourism Law of the people's Republic of China, was implemented, from the national strategic level. So that the national tourism activities have legal and institutional protection. Gansu Province is a big province of tourism resources and is stepping into a critical period of upgrading to a strong tourism province. The development of tourism shows the advantage of late development and presents a strong growth momentum. For three consecutive years, total tourism revenue and total number of people are ranked among the top three in the country. However, compared with the developed provinces, the development concept and the choice of strategic path still need to be optimized and promoted, and the tourism industry policy also needs to be upgraded and transformed to achieve the goal of promoting the construction of a strong tourism province. The tourism industry in Gansu Province is still in the initial stage of development. The policy guidance of the government is not only the attraction of industrial development, but also the basic driving force of industrial development. At the same time, the tourism industry in Gansu Province has been pursuing the multiple goals of "building up the image of environment-friendly destination and enhancing the soft power of Gansu" and "absorbing free foreign exchange and creating economic benefits for Gansu." The relevant industrial policies should not only have distinct economic income generating guidance, but also have the public characteristics of promoting the construction of the province's cultural province and serving the development of the Chinese civilization inheritance and innovation area. With the emergence of the comprehensive function of the tourism industry to promote the overall economic and social development, the positioning of the strategic pillar industry and the more satisfactory modern service industry of the people, the development goal of the tourism industry in Gansu Province has been established. Industrial function and industrial policy should be adjusted in an all-round way. On the basis of studying the changes of tourism industry policy in China, this paper probes into the present situation and problems of tourism industry policy in Gansu Province, and puts forward the direction of adjustment of tourism industry policy in Gansu Province. This paper puts forward some suggestions and countermeasures to optimize and adjust the tourism production in Gansu Province in the industrial structure, organization, technology, layout, regional tourism cooperation and other tourism industry promotion policies, in order to ensure the long-term and stable tourism industry in Gansu Province. Strong momentum for sustainable development.
【学位授予单位】：西北师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7
本文编号：2269260
[Abstract]:At present, China has become a major tourist country in the world, and tourism has developed into a national strategic pillar industry. In the development and evolution of tourism, the tourism development policy in each period has undoubtedly played a significant role in leading and promoting tourism, and has gradually promoted tourism to become one of the fastest developing industries in China's national economy and one of the industries with obvious international competitive advantages. The tourism industry policy is to improve the industrial development environment, optimize the market system, prevent market failure, adjust the industrial structure, upgrade the quality of the industry, and provide the people with more satisfied tourism service products, thereby promoting the national economy to continue. Fast and healthy development of top design and institutional arrangements. With the continuous improvement of the income level of Chinese residents, the national travel rate is rising year by year. Tourism has changed from selective consumption to people's basic way of life. Accordingly, in early 2013, the General Office of the State Council issued the outline of National Tourism and Leisure (2013-2020), and on October 1 of the same year, the first basic Law on Tourism of China, the Tourism Law of the people's Republic of China, was implemented, from the national strategic level. So that the national tourism activities have legal and institutional protection. Gansu Province is a big province of tourism resources and is stepping into a critical period of upgrading to a strong tourism province. The development of tourism shows the advantage of late development and presents a strong growth momentum. For three consecutive years, total tourism revenue and total number of people are ranked among the top three in the country. However, compared with the developed provinces, the development concept and the choice of strategic path still need to be optimized and promoted, and the tourism industry policy also needs to be upgraded and transformed to achieve the goal of promoting the construction of a strong tourism province. The tourism industry in Gansu Province is still in the initial stage of development. The policy guidance of the government is not only the attraction of industrial development, but also the basic driving force of industrial development. At the same time, the tourism industry in Gansu Province has been pursuing the multiple goals of "building up the image of environment-friendly destination and enhancing the soft power of Gansu" and "absorbing free foreign exchange and creating economic benefits for Gansu." The relevant industrial policies should not only have distinct economic income generating guidance, but also have the public characteristics of promoting the construction of the province's cultural province and serving the development of the Chinese civilization inheritance and innovation area. With the emergence of the comprehensive function of the tourism industry to promote the overall economic and social development, the positioning of the strategic pillar industry and the more satisfactory modern service industry of the people, the development goal of the tourism industry in Gansu Province has been established. Industrial function and industrial policy should be adjusted in an all-round way. On the basis of studying the changes of tourism industry policy in China, this paper probes into the present situation and problems of tourism industry policy in Gansu Province, and puts forward the direction of adjustment of tourism industry policy in Gansu Province. This paper puts forward some suggestions and countermeasures to optimize and adjust the tourism production in Gansu Province in the industrial structure, organization, technology, layout, regional tourism cooperation and other tourism industry promotion policies, in order to ensure the long-term and stable tourism industry in Gansu Province. Strong momentum for sustainable development.
【学位授予单位】：西北师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7
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