枝江唯一代表鄂酒荣登中国工业企业品牌百强榜

发布时间：2018-03-10 19:30

本文选题：百强榜　切入点：品牌竞争力　出处：《酿酒科技》2014年07期 　论文类型：期刊论文

【摘要】：正本刊讯:2014年6月16日,笔者从湖北枝江酒业股份有限公司获悉:正当湖北枝江酒业集团胸有成竹地运筹全国化大市场,意气风发地追寻"争做最大的中国新名酒品牌"的枝江梦之时,日前,由中国工业和信息化部指导发布的2013年中国工业企业品牌竞争力评价结果出炉,湖北枝江酒业集团荣获"中国工业企业品牌竞争力2013年度评价前百名"称号,位列中国工业企业品牌竞争力百强榜单第73名。消息传来,集团上下群情振奋,枝江人民为之喝彩。百强榜中,中海油、上汽、海尔和茅台分列榜单前四名。品牌百强囊括全国九大酿酒企业,其中,白酒企业6家,即中国贵州茅台酒厂(集团)有限责任公司、四川省宜宾五粮液集团有限公司、泸州老窖股份有限公司、江苏洋河酒厂股份有限公司、湖北枝江酒业集团、山西杏花村
[Abstract]:In June 16th 2014, the author learned from Hubei Zhijiang Liquor Co., Ltd.: while Hubei Zhijiang Liquor Industry Group has developed a large national market, In a spirited pursuit of the Zhijiang dream of "striving to become the largest new famous Chinese wine brand," the 2013 evaluation of the brand competitiveness of Chinese industrial enterprises was released a few days ago under the guidance of China's Ministry of Industry and Information Technology. Hubei Zhijiang Liquor Group won the title of "Top 100 in the Annual Evaluation of Brand Competitiveness of Chinese Industrial Enterprises in 2013", ranking 73rd on the Top 100 list of Brand Competitiveness of China's Industrial Enterprises. The people of Zhijiang cheered. Among the top 100, Cnooc, SAIC, Haier and Maotai ranked the top four respectively. The top 100 brands included nine major breweries in the country, of which six were liquor companies. China Guizhou Maotai Wine Factory (Group) Co., Ltd., Sichuan Yibin Wuliangye Group Co., Ltd., Luzhou Laojiao Co., Ltd., Jiangsu Yanghe Wine Factory Co., Ltd., Hubei Zhijiang Wine Group, Shanxi Xinghuacun
【分类号】：F426.82

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