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屯锋聚势,励精图治——广汽自主品牌汽车工业设计的集成创新之路

发布时间:2018-03-12 19:21

  本文选题:集成创新 切入点:可持续设计 出处:《设计艺术研究》2016年03期  论文类型:期刊论文


【摘要】:以当前广汽自主品牌取得的成果,从技术层面、组织层面、管理制度层面和文化层面的角度,分析广汽自主品牌设计是典型的集成创新。结合实例,诠释广汽集成以创新用户为导向、创新的可持续发展、效率与质量平衡、创新与品质平衡、集成创新与工匠精神互补等特点。同时,对广汽自主品牌汽车集成创新进行总结和展望。
[Abstract]:Based on the current achievements of Guangqi's independent brand, from the aspects of technology, organization, management system and culture, this paper analyzes that the design of Guangqi's independent brand is a typical integrated innovation. This paper interprets the characteristics of Guangqi integration, such as innovative user oriented, innovation sustainable development, efficiency and quality balance, innovation and quality balance, integration innovation and craftsman spirit complementary, etc. This paper summarizes and looks forward to the integration innovation of Guangzhou Auto's own brand.
【作者单位】: 广州汽车集团股份有限公司;
【分类号】:F426.471


本文编号:1602952

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