2016年8月部分家电零售市场数据简评

发布时间：2018-05-25 15:14

本文选题：家电零售 + 市场均价　；参考：《家电科技》2016年10期

【摘要】：正空调总体市场:8月空调市场销量环比下降57.5%,同比上升2.8%根据奥维云网(AVC)零售监测数据显示,8月空调整体市场销售规模与上月相比有较大跌幅,其中零售量环比下降57.5%,同比上升2.8%;零售额环比下降54.7%,同比上升6.1%。2016年8月,空调市场均价出现大幅增长。由此可见,各品牌产品升级步伐加快,如何在需求量相对稳定的阶段提升空调的品质成为众品牌的逐鹿之所。
[Abstract]:Overall Air conditioning Market: air conditioning market sales dropped 57.5 percent in August compared with the previous month, up 2.8 percent from a year earlier. According to AVC-based retail monitoring data, the overall market sales of air conditioners in August were significantly lower than last month. Retail sales fell 57.5 percent from a year earlier, up 2.8 percent from a year earlier. Retail sales fell 54.7 percent from a year earlier, up 6.1 percent in August 2016. It can be seen that each brand product upgrade step faster, how to improve the quality of air conditioning in the phase of relatively stable demand has become a popular brand.
【分类号】：F426.6

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