海外电信运营商进入中国本土运营的政策风险管理研究

发布时间：2018-04-11 21:40

本文选题：海外电信 + 中国本土　；参考：《中国科学院大学(中国科学院工程管理与信息技术学院)》2017年硕士论文

【摘要】：中国电信业市场经过三十多年的改革和发展,尤其是我国自加入WTO后,已基本摆脱了原有的僵化和国有垄断的管理体制,成为全球最大和最有潜力的电信消费市场。国内市场与国际市场将全方位接轨,巨大的舞台,吸引着全球领先的海外电信运营商纷纷前来中国一展身手。研究海外电信运营商进入中国运营的政策风险,对于提高运营商经营管理水平具有现实意义。本文以全球领先的海外电信运营商为研究对象,以香港电讯(HKT)公司为研究案例。首先对中国电信业的现状和海外电信运营商进入中国本土(除港澳台之外)运营的政策问题与风险来源进行了分析。采用文献研究、问卷调研等方法,确定了政策风险清单列表。然后针对政策风险因素的特点,采用模糊综合评价法,运用专家打分、问卷调查、绘制风险图谱等方法对海外电信运营商的政策风险因素进行了评估,并针对不同类型的政策风险,利用定性与定量相结合的研究提出了相应的政策风险应对策略以及政策风险监控流程。最后将研究成果在香港电讯(HKT)的运营全过程进行实践对照与效果验证,验证了该管理模式的适应性、系统性、针对性和合理性。“它山之石,可以攻玉”。本课题针对海外电信运营商进入中国本土运营的政策风险障碍,总结海外运营商在中国的发展策略。以期为更多的海外运营商进入中国运营提供指导性建议,促进我国电信业的发展,为人们的生活带来更多的选择,同时也为国内电信运营商的“走出去”之路提供有益的借鉴。
[Abstract]:After more than 30 years of reform and development, especially after China's entry into WTO, China has basically got rid of the original rigid and state-owned monopoly management system, and has become the largest and most potential telecommunications consumer market in the world.The domestic market and the international market will be integrated in all directions, the huge stage, attracting the world's leading overseas telecom operators to come to China one after another.It is of practical significance to study the policy risk of overseas telecom operators entering China.This paper takes the leading overseas telecom operators as the research object and the Hong Kong Telecom HKT Company as the case study.Firstly, this paper analyzes the current situation of Chinese telecom industry and the policy problems and risk sources of overseas telecom operators' entry into China (except Hong Kong, Macao and Taiwan).By using the methods of literature research and questionnaire investigation, the list of policy risks is determined.Then, according to the characteristics of policy risk factors, fuzzy comprehensive evaluation method, expert scoring, questionnaire survey, drawing risk map and other methods are used to evaluate the policy risk factors of overseas telecom operators.According to different types of policy risks, the corresponding policy risk coping strategies and policy risk monitoring process are put forward by combining qualitative and quantitative studies.Finally, the research results are compared and validated in the whole operation process of Hongkong Telecom HKT, which verifies the adaptability, systematicness, pertinence and rationality of the management model.It is the stone of the mountain that can attack the jade.This paper summarizes the development strategies of overseas telecom operators in China.In order to provide guidance suggestions for more overseas operators to enter China, promote the development of China's telecommunications industry, bring more choices for people's lives, and also provide useful reference for domestic telecom operators'"going out" road.
【学位授予单位】：中国科学院大学(中国科学院工程管理与信息技术学院)
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F626

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