纳西族手工造纸的文化旅游开发研究

发布时间：2018-01-27 12:33

本文关键词： 文化旅游纳西族手工造纸遗产保护产业开发　出处：《昆明理工大学》2017年硕士论文　论文类型：学位论文

【摘要】：随着生活水平的提高,人们对旅游的要求不再停留于简单的风景观光,文化旅游凭借旅游地丰富的文化资源与独具特色的文化内涵成为广受欢迎的新型旅游方式。在文化旅游开发中,我国各地丰富的非物质文化遗产逐步成为了文化旅游开发的重要资源,丽江也不例外。其中最重要的环节是经过文化符号提炼与产品再设计,将文化资源转换成文化旅游产品。像丽江纳西族手工造纸这样的少数民族传统手工技艺,因其参与性强、富含文化内涵等特点被加以利用开发,但在其文化旅游开发中受多方因素影响,目前还存在着诸多不足与问题,本文力求针对这些问题提出相应对策。纳西族手工造纸是纳西族文明进步的代表,是东巴文化经典古籍得以传承至今的载体依托,更是人们了解纳西族文化的一个窗口。随着丽江文化旅游的发展,纳西族手工造纸也加入其中,但受到多方因素的冲击,纳西族手工造纸的文化旅游开发还处于起步阶段,在文化资源转换为文化旅游产品、非物质文化遗产保护传承等多个方面出现了问题。本文从丽江文化旅游开发的背景出发,以纳西族手工造纸为研究对象,针对纳西族手工造纸的文化旅游开发进行研讨,共分四个章节。第一章主要介绍了纳西族手工造纸技艺的发展历史及其艺术审美价值、族群认同价值、科学研究价值与商业开发价值。第二章从政府政策、旅游业市场资源、非遗的生产性保护需求、纳西族丰富的文化资源几个方面对造纸的文化旅游开发可行性做了分析。第三章重点对纳西族手工造纸的文化旅游开发现状做了介绍,并归纳出了现存的问题,包括缺乏合理的整体规划、产品缺乏创新、产品体验功能不足、产品营销方式不到位等。第四章基于存在的问题和实际情况,提出了进一步完善开发的建议。
[Abstract]:With the improvement of living standards, people's demands for tourism are no longer confined to simple sightseeing. Cultural tourism with rich cultural resources and unique cultural connotations has become a popular new type of tourism in the development of cultural tourism. Rich intangible cultural heritage in various parts of China has gradually become an important resource for the development of cultural tourism, Lijiang is no exception. The most important link is to refine the cultural symbols and redesign the products. Cultural resources are converted into cultural tourism products. Traditional handicraft techniques of minority nationalities such as the Naxi nationality in Lijiang are exploited because of their strong participation and rich cultural connotations. But in its cultural tourism development affected by many factors, there are still many shortcomings and problems, this paper tries to put forward the corresponding countermeasures to these problems. Naxi handmade paper is the representative of Naxi civilization progress. It is the carrier of Dongba culture classics which is a window for people to understand the Naxi culture. With the development of Lijiang cultural tourism, the Naxi handmade paper is also added. However, due to the impact of various factors, the cultural tourism development of Naxi handmade paper is still in its infancy, and the cultural resources are converted into cultural tourism products. There are many problems in the protection and inheritance of intangible cultural heritage. Based on the background of the development of Lijiang cultural tourism, this paper takes the handmade paper making of Naxi nationality as the research object. This paper focuses on the cultural tourism development of handmade paper making in Naxi nationality, which is divided into four chapters. The first chapter mainly introduces the development history, aesthetic value and ethnic identity value of Naxi artisanal paper-making technology. Scientific research value and commercial development value. The second chapter is from the government policy, tourism market resources, non-residual productive protection needs. Naxi rich cultural resources in several aspects of the paper making cultural tourism development feasibility analysis. Chapter three focuses on the Naxi handmade paper culture tourism development status quo and summed up the existing problems. Including the lack of reasonable overall planning, product innovation, product experience function is insufficient, product marketing methods are not in place. Chapter 4th, based on the existing problems and the actual situation, put forward suggestions to further improve the development.
【学位授予单位】：昆明理工大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：TS756

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