加油站零售系统的研究与实现

发布时间：2018-02-03 00:42

本文关键词： 加油站零售系统信息化　出处：《吉林大学》2017年硕士论文　论文类型：学位论文

【摘要】：最近几年,中国社会快速发展,经济持续增长,加油站在国民生活中显得越来越重要。世界石油巨头在成品油市场上应用信息技术,整合加油站业务,并开发出相应零售管理系统在油站运行。对于加油站来讲,应用信息系统能进行时效性监管,能够完善加油站经营管理体系,提升集团效益,并在管理上提供一些数据及决策的支持。本文以C/S架构为开发模式,采用C#语言编程,实现相关界面和功能设计,开发平台基于Visual Studio 2008,数据库则应用SQL Server 2005管理软件,并最终实现了加油站零售系统。该系统包含前台系统和后台系统,其中,前台系统包括:班结模块、油品销售模块、非油销售模块。加油站操作人员可以实时了解加油场内油品销售情况,及时发现超时交易,减少跑单现象的发生,还能够及时显示当天油品和非油品销售数量及库存,并在班结时减少因人工清点营业额、测量油品体积、盘点发票数量带来的销售损失。另外,后台系统包括:便利店模块、油品模块、管理模块。后台系统是对站内油品、非油商品、员工、客户管理、竞争对手管理和客户问卷调查进行数据整合,让管理人员能够及时了解油品和便利店商品库存情况及销售汇总,并在合适的时间进行补货,更能在月末盘点中,迅速了解各项数据,增强对油品、商品库存和客户体验方面的敏感度。本系统在后台系统的管理模块中增加了两个特色功能,其中竞争对手管理能呈现加油站周边竞争加油站信息,了解对手促销方式,总结对手营销习惯的同时更新自己站内促销活动,来增强客户粘度,进而提高对品牌的忠诚度。客户满意度调查是加油站提升行业竞争力的另一个方面,它让管理者更加直观地看到加油站的薄弱环节,哪些方面还有待加强,从侧面来提升客户体验度。
[Abstract]:In recent years, with the rapid development of Chinese society and the continuous growth of economy, gas stations are becoming more and more important in the national life. The world oil giants apply information technology to the oil products market and integrate the gas station business. And developed the corresponding retail management system in the operation of petrol stations. For gas stations, the application of information systems can be timely supervision, can improve the gas station management system, improve the efficiency of the group. And in the management of some data and decision support. This paper takes the C / S architecture as the development model, using C # language programming, to achieve the interface and function design. The development platform is based on Visual Studio 2008, and the database is based on SQL Server 2005 management software. Finally, the retail system of gas station is realized. The system includes the foreground system and the background system. The front desk system includes: shift module, oil sales module. Non-oil sales module. Gas station operators can real-time understand the oil market sales situation, timely discovery of overtime transactions, to reduce the occurrence of the phenomenon of running orders. Also can show the day oil and non-oil sales volume and inventory, and during the shift to reduce the turnover due to manual count, measure the volume of oil, inventory invoice amount of sales losses. The backstage system includes: convenience store module, oil product module, management module. The backstage system is the data integration of oil products, non-oil products, employees, customer management, competitors management and customer questionnaire survey. So that managers can timely understand the oil and convenience store inventory and sales summary, and at the right time to replenishment, more in the end of the inventory, quickly understand the data, enhance the oil products. The sensitivity of commodity inventory and customer experience. This system adds two features in the management module of the backstage system, in which the competitor management can present the information of the competitive gas station around the gas station. Understand the opponent's sales promotion, summarize the opponent's marketing habits while updating their own in-station promotional activities to enhance customer viscosity. Customer satisfaction survey is another aspect of improving the competitiveness of the industry. It makes managers see more directly the weak links of gas stations, which still need to be strengthened. From the side to enhance customer experience.
【学位授予单位】：吉林大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：TP311.52

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