国外农业网络营销发展对我国的启示

发布时间：2018-05-03 20:09

  本文选题：网络商务 + 农产品销售　； 参考：《黑龙江畜牧兽医》2017年10期

【摘要】：正改革开放以来,我国工业、农业以及第三产业飞速发展,其中农业经济已经步入了新的发展阶段,农产品供给也不再短缺,而是转变为相对过剩。目前,很多地区由于农产品供给结构和需求结构不匹配致使农产品的价格普遍上涨,增大了农产品销售难度,不利于我国农业经济稳健发展。在现代化信息技术快速发展的大环境下,网络营销概念被大众所关注,并得到了一定程度的发展。近几年国外农业网络营销发展良好,一些国家通过农业网络营销在降低产品
[Abstract]:Since the reform and opening up, China's industry, agriculture and the tertiary industry have developed rapidly. Among them, the agricultural economy has entered a new stage of development, and the supply of agricultural products is no longer short, but transformed into a relative surplus. At present, due to the mismatch of supply structure and demand structure of agricultural products in many regions, the prices of agricultural products generally rise, which increases the difficulty of agricultural products sales, and is not conducive to the steady development of agricultural economy in China. With the rapid development of modern information technology, the concept of network marketing has been concerned by the public and developed to a certain extent. In recent years, agricultural network marketing has developed well in foreign countries, and some countries are reducing their products through agricultural network marketing.
【作者单位】： 江西科技学院;
【分类号】：F323.7;F724.6
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本文编号：1839907