武汉市艺术品中介机构研究

发布时间：2018-05-15 13:49

本文选题：武汉市 + 艺术市场　；参考：《武汉理工大学》2015年硕士论文

【摘要】：武汉市作为中国大陆的中心城市,中部崛起的中坚力量,经济水平一直处于中部地区的较高水平,有坚实的经济基础。然而,武汉多年来在艺术市场方面的发展一直不尽如人意,尤其是在艺术品中介机构的发展上长久落后于北京、上海等中心城市,甚至落后于长沙、郑州等这样同为中部地区的城市。不仅在艺术中介机构的数量和规模上有所差距,在艺术市场的质量上与其他省市相比也落后较多。为探明武汉市艺术品市场,尤其是艺术中介机构的发展状况,通过对武汉市不同类型的艺术中介机构进行调研,了解武汉市的画廊、拍卖行、新兴艺术中介形式、画铺的规模、经营模式,并且进行行业间的横向比较以发现武汉市艺术中介机构目前存在的问题、原因,最终结论将对武汉市艺术中介机构的发展有一定的理论指导作用,本文从艺术品中介机构的起源和发展为出发点,结合武汉地区的实际情况,详细分析了武汉市艺术品中介机构的兴起及发展现状,并通过对武汉市不同类型中介机构进行的介绍和梳理,最终找出武汉市艺术品中介机构发展存在的问题及对策。本文将把研究重点放在对武汉市艺术市场中介机构的研究上,通过对武汉市艺术市场的发展阶段和不同类型的中介机构的调研,一方面以小见大,从市场入手,分析不同类型的艺术品中介机构在武汉的发展状况、规模及运营模式等问题,以反映出武汉市艺术市场发展的整体态势,包括体制的建立与构成、政策的颁布与实施、交易双方的关系变化等方面;另一方面,也能从侧面发掘武汉市艺术市场发展中的问题与不足,为武汉市艺术中介机构发展提供可参考的方向。最终得出的结论是武汉艺术品中介机构要想长治久安地发展需建立科学完善的管理机制,培养优秀的经纪人和策展人;拓宽艺术中介机构的营销方式,开创自有品牌;尽快建立起艺术品中介机构的行业标准,提高准入机制;鼓励发展艺术中介的创新模式,拓展艺术品的销售渠道;加快法律法规的建设和政策导向的指引,以法律为艺术市场健康发展的最重要依靠;及时建立和更新艺术品市场数据库,为研究人员和理论工作者提供客观的、参考性强的数据支持。
[Abstract]:As the central city of mainland China, Wuhan is the backbone of the rise of the central region, and its economic level has always been in the higher level of the central region, with a solid economic foundation. However, Wuhan's development in the art market has not been satisfactory for many years, especially in the development of art intermediary institutions, which has lagged behind Beijing, Shanghai and other central cities, or even Changsha, for a long time. Zhengzhou and so on such as the central region of the city. Not only in the number and scale of art intermediary organizations, but also in the quality of art market compared with other provinces and cities. In order to find out the development of the art market in Wuhan, especially the art intermediary, through the investigation of different types of art intermediary in Wuhan, we can understand the art gallery, auction house, emerging art intermediary form and the scale of painting shop in Wuhan. Business model, and the horizontal comparison between industries to find out the existing problems, reasons, the final conclusion of the Wuhan art intermediary organizations will have a certain theoretical guidance role. Based on the origin and development of the art agency and the actual situation in Wuhan, this paper analyzes in detail the rise and development of the art agency in Wuhan. Through the introduction and combing of different kinds of intermediary organizations in Wuhan, the problems and countermeasures of the development of art intermediary organizations in Wuhan are found out. This paper will focus on the research on the intermediary organizations of Wuhan art market. Through the investigation of the development stage and different types of intermediary organizations in Wuhan art market, on the one hand, we can see the whole through a small part, starting with the market. This paper analyzes the development situation, scale and operation mode of different kinds of art intermediary organizations in Wuhan, so as to reflect the overall situation of the development of Wuhan art market, including the establishment and composition of the system, the promulgation and implementation of the policy, etc. On the other hand, it can also explore the problems and shortcomings in the development of Wuhan art market from the side, and provide a reference direction for the development of Wuhan art intermediary institutions. Finally, the conclusion is that if Wuhan art agency wants to develop for a long time, it is necessary to establish scientific and perfect management mechanism, train excellent brokers and curators, broaden the marketing mode of art agency, and create its own brand. Set up the industry standard of art agency as soon as possible, improve the access mechanism; encourage the development of innovative model of art intermediary, expand the sales channel of art; speed up the construction of laws and regulations and the guidance of policy guidance. Taking the law as the most important support for the healthy development of the art market, establishing and updating the art market database in time to provide objective and referential data support for researchers and theorists.
【学位授予单位】：武汉理工大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：J124

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