基于旅游线路的我国三大都市圈国内观光旅游者空间行为比较研究
发布时间：2018-07-31 18:57
【摘要】：以我国三大都市圈为案例地,以旅行社官网上的旅游线路为基础数据,运用数量统计分析、对比分析、CorelDraw制图等方法,分析了国内观光旅游者的空间行为模式与特征,从市场空间结构角度总结了三大都市圈国内旅游者的行为规律。研究发现,中远程旅游者倾向于选择大城市作为主要目的地;邻近省区客源市场偏向于以核心城市和距客源地较近的城市为主要活动节点。内部市场方面,北京、上海、广州分别是三大都市圈主要的国内客源输出城市;都市圈各城市与客源市场具有层级对应关系。通过对三大都市圈的比较研究,得出京津冀都市圈旅游发展均衡度较低,长三角都市圈旅游业呈网络化发展,珠三角都市圈旅游发展存在较大差异,都市圈整体旅游目的地尚未形成。研究结论为都市圈旅游市场开发和旅游企业针对性的产品设计与营销提供了有益的参考。
[Abstract]:Taking the three metropolitan areas of our country as an example, taking the tourist routes on the official website of travel agencies as the basic data, using quantitative statistical analysis and comparative analysis of the methods of CorelDraw cartography, this paper analyzes the spatial behavior patterns and characteristics of domestic sightseeing tourists. From the perspective of market spatial structure, this paper summarizes the behavior rules of domestic tourists in the three metropolitan areas. It is found that middle distance tourists tend to choose large cities as their main destinations, while the neighboring provinces tend to prefer core cities and cities close to the tourist destinations as the main activity nodes. In terms of internal market, Beijing, Shanghai and Guangzhou are the main domestic passenger export cities in the three metropolitan areas, and each city in the metropolitan area has a hierarchical correspondence with the tourist market. Through the comparative study of the three metropolitan areas, it is concluded that the tourism development equilibrium of the Beijing-Tianjin-Hebei metropolitan area is low, the tourism of the Yangtze River Delta metropolitan area is developing on the network, and the tourism development of the Pearl River Delta metropolitan area is quite different. The overall tourist destination of the metropolitan area has not yet been formed. The conclusion provides a useful reference for the development of tourism market and the product design and marketing of tourism enterprises.
【作者单位】： 滁州学院地理信息与旅游学院;安徽师范大学国土资源与旅游学院旅游发展与规划研究中心;
【基金】：国家自然科学基金重大项目(编号:41230631)
【分类号】：F592.7
，
本文编号：2156531
[Abstract]:Taking the three metropolitan areas of our country as an example, taking the tourist routes on the official website of travel agencies as the basic data, using quantitative statistical analysis and comparative analysis of the methods of CorelDraw cartography, this paper analyzes the spatial behavior patterns and characteristics of domestic sightseeing tourists. From the perspective of market spatial structure, this paper summarizes the behavior rules of domestic tourists in the three metropolitan areas. It is found that middle distance tourists tend to choose large cities as their main destinations, while the neighboring provinces tend to prefer core cities and cities close to the tourist destinations as the main activity nodes. In terms of internal market, Beijing, Shanghai and Guangzhou are the main domestic passenger export cities in the three metropolitan areas, and each city in the metropolitan area has a hierarchical correspondence with the tourist market. Through the comparative study of the three metropolitan areas, it is concluded that the tourism development equilibrium of the Beijing-Tianjin-Hebei metropolitan area is low, the tourism of the Yangtze River Delta metropolitan area is developing on the network, and the tourism development of the Pearl River Delta metropolitan area is quite different. The overall tourist destination of the metropolitan area has not yet been formed. The conclusion provides a useful reference for the development of tourism market and the product design and marketing of tourism enterprises.
【作者单位】： 滁州学院地理信息与旅游学院;安徽师范大学国土资源与旅游学院旅游发展与规划研究中心;
【基金】：国家自然科学基金重大项目(编号:41230631)
【分类号】：F592.7
，
本文编号：2156531
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