我国传统元素在茶叶包装设计中的实际应用与展望
发布时间：2018-12-29 12:33
【摘要】：对于茶叶产品来说,包装设计也是其整个产品的一部分,完善产品包装设计理念和价值内涵,对于茶叶产品营销发展有着重要影响力。本文拟从当前茶叶产品包装设计过程中存在的问题和不足分析入手,结合茶叶包装设计活动开展的全新要求认知,通过融入我国传统元素的具体内涵展现,从而探究我国传统元素在茶叶包装设计中的实际应用思路,以及我国传统元素在茶叶包装设计中的发展展望。
[Abstract]:For tea products, packaging design is also a part of the whole product. It has an important influence on the marketing development of tea products to improve the concept of product packaging design and value connotation. This paper begins with the analysis of the problems and shortcomings in the process of tea packaging design, combines the new requirement cognition of tea packaging design activities, and shows the concrete connotation of the traditional elements in our country. This paper explores the practical application of Chinese traditional elements in tea packaging design and prospects for the development of Chinese traditional elements in tea packaging design.
【作者单位】： 集美大学美术学院;
【分类号】：TS206.2;TS272
本文编号：2394834
[Abstract]:For tea products, packaging design is also a part of the whole product. It has an important influence on the marketing development of tea products to improve the concept of product packaging design and value connotation. This paper begins with the analysis of the problems and shortcomings in the process of tea packaging design, combines the new requirement cognition of tea packaging design activities, and shows the concrete connotation of the traditional elements in our country. This paper explores the practical application of Chinese traditional elements in tea packaging design and prospects for the development of Chinese traditional elements in tea packaging design.
【作者单位】： 集美大学美术学院;
【分类号】：TS206.2;TS272
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