粉末冶金产品销售平台的设计与实现

发布时间：2019-02-09 12:13

【摘要】：产品的有效营销和客户关系管理是制造企业的生存之本,是企业经营管理活动的核心内容,产品销售的好坏将直接影响到企业的利润水平和发展。企业销售的每一个销售细节对整个销售工作十分重要,必须进行有效管理。论文基于Web应用技术和Oracle数据库技术以及Oracle Application Express等开发工具,设计与实现了一个面向粉末冶金产品的销售平台,对销售管理工作的全过程实现计算机管理,涵盖销售管理的所有业务流程,销售管理人员能够及时准确地掌握产成品库存和销售信息,根据产品市场行情信息,制定合理的营销策略,为合理制定产品价格以及生产计划,提供完整科学的手段和依据。论文首先详细描述了粉末冶金产品销售管理的主要业务流程,详细描述了销售合同管理流程、销售业务管理流程、产成品入库流程和产品质检信息流程,描述了系统的功能需求,设计了总体功能结构。论文接着设计了粉末冶金销售平台的软件体系架构,详细设计了系统的功能结构,设计了系统的数据库结构。最后论文建立了系统的开发与运行环境,描述了系统实现的关键技术,给出了应用服务器的配置过程,设计了系统关键类的实现方法,详细阐述了客户信息管理、产品信息管理、订单和统计分析等核心功能的实现。粉末冶金产品销售平台的成功实现,使企业能够快速把生产的产品发布到企业信息平台,让用户了解企业的产品,提高产品的销售效率。利用先进的计算机工具替代重复的手工作业,避免人为的误操作,信息高度共享,准确、实时反映企业内部数据,有助于领导做出正确的决策。平台是基于浏览器/服务器模式下开发的,使用简洁方便,系统运行稳定可靠,表现出了良好的扩展性和可维护性。
[Abstract]:The effective marketing of products and customer relationship management are the basis of the survival of manufacturing enterprises and the core content of business management activities. The quality of product sales will directly affect the profit level and development of enterprises. Every sales detail of the enterprise is very important to the whole sales work and must be managed effectively. Based on Web application technology, Oracle database technology and Oracle Application Express development tools, a sales platform for powder metallurgy products is designed and implemented, and the whole process of sales management is managed by computer. Covering all the business processes of sales management, sales management personnel can grasp timely and accurate inventory and sales information of finished products, formulate reasonable marketing strategies according to product market information, and formulate product prices and production plans for a reasonable basis. To provide a complete scientific means and basis. The paper first describes the main business processes of PM product sales management in detail, including sales contract management process, sales business management process, product warehousing process and product quality inspection information process. The functional requirements of the system are described and the overall functional structure is designed. Then, the software architecture of PM sales platform is designed, the function structure of the system and the database structure of the system are designed in detail. Finally, the paper establishes the development and running environment of the system, describes the key technology of the system implementation, gives the configuration process of the application server, designs the implementation method of the key class of the system, and expounds the customer information management in detail. Product information management, order and statistical analysis and other core functions. The successful realization of the marketing platform of powder metallurgy products enables the enterprise to publish the produced products to the enterprise information platform quickly, so that the users can understand the products of the enterprise and improve the sales efficiency of the products. The use of advanced computer tools instead of repeated manual operations to avoid artificial misoperation, high sharing of information, accurate, real-time reflection of internal data, help leaders to make the right decision. The platform is based on browser / server mode, which is simple and convenient to use, stable and reliable, and has good expansibility and maintainability.
【学位授予单位】：湖南大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：TP311.52

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