试论基于新媒体趋势下的企业微营销方略
发布时间：2019-03-20 17:17
【摘要】：新媒体对社会的冲击显而易见,已经深入到每个群体的生活,占据了市场上的较大群体份额。对于企业而言,需要充分认识到微营销的价值,从中为企业的营销策划提供更有价值的渠道,提升企业良好口碑与形象,为企业获取营销价值。
[Abstract]:The impact of the new media on the society is obvious, has gone deep into the lives of each group, occupying a larger share of the market. For enterprises, it is necessary to fully recognize the value of micro-marketing, provide more valuable channels for marketing planning of enterprises, promote the good reputation and image of enterprises, and obtain marketing value for enterprises.
【作者单位】： 陕西职业技术学院;
【分类号】：F274
，
本文编号：2444434
[Abstract]:The impact of the new media on the society is obvious, has gone deep into the lives of each group, occupying a larger share of the market. For enterprises, it is necessary to fully recognize the value of micro-marketing, provide more valuable channels for marketing planning of enterprises, promote the good reputation and image of enterprises, and obtain marketing value for enterprises.
【作者单位】： 陕西职业技术学院;
【分类号】：F274
，
本文编号：2444434
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