《现代快报》南京青奥会报道的叙事研究
发布时间：2018-11-10 18:05
【摘要】：2014年第二届夏季青奥会在中国江苏南京召开。这场盛大的国际体育赛事盛会吸引了民众的广泛关注与参与。南京青奥会之所以产生如此巨大的影响力,与媒体的报道分不开。媒体通过新闻叙事,将青奥会相关的信息告知受众,同时为受众创造一个“意义非凡”的青奥会。在诸多媒体报道中,江苏本地媒体《现代快报》以其权威性、贴近性和丰富的报道量赢得民众的广泛青睐。论文从新闻叙事学的角度出发,将青奥会、奥运会等视为“大型体育盛会”叙事群组,将《现代快报》南京青奥会的报道视为一个系统的叙事过程,具体分析了《现代快报》南京青奥会报道叙事从微观的内容、形式、策略到宏观的叙事原型、母题以及对意识形态的建构等多方面内容,回答了研究的核心问题《现代快报》南京青奥会报道是如何叙事的。以期为同类型媒体进行“大型体育盛会”报道叙事时提供经验借鉴。在叙述内容上,《现代快报》南京青奥会报道叙述了一个简单的核心故事：中国南京召开了第二届青奥会,通过核心的故事的叙述,彰显了“卓越、友谊、尊重”的青奥核心价值；同时报道还通过对一系列非核心故事的叙述,丰富了故事的内容、拓展了核心价值的内涵。在叙述形式上,《现代快报》南京青奥会报道的作者是群体作者,它除了报社的记者编辑外,还包含南京青奥会的组织方。此外,接受者对它的想象仍会有一个隐含作者,而这隐含作者的形象能够体现出接受者对于《现代快报》整个南京青奥会报道的认知和评价。此外,新闻从业者还根据报道题材、内容不同,通过叙述时间、叙述视角的运用,传递不同的叙述主题与意图。在叙述策略上,其主要策略是将南京青奥会的宏观主题事件化,通过报道具有代表性的事件来凸显主题；关心新闻事件中的人、发掘人物背后的故事,展现报道的人情味；通过设置悬念与二元矛盾对立冲突使得报道具有戏剧张力；通过本地化叙事,以与本土受众口味接近的方式进行新闻叙事；语词倾向化策略,通过词语句式的选择,不着痕迹地“用事实说话”。《现代快报》南京青奥会报道的叙事有一个诠释框架,即建立在“圆梦”以及“英雄”原型沉淀的基础上的“大型盛会”叙事框架。它使得报道者对南京青奥会的叙事能够更快地找到离受众最近的切入点,帮助受众更好地理解青奥会。而通过叙事形式、叙事策略、叙事原型的灵活运用,它无形之中又向公众弘扬了青奥精神,强化了青奥社会价值规范,并塑造了公众的青奥社会共识。
[Abstract]:The second Summer Youth Olympic Games will be held in Nanjing, Jiangsu Province, China in 2014. This grand international sports event attracted wide attention and participation of the public. The reason why the Nanjing Youth Olympic Games have such a huge influence is inseparable from the media reports. Through news narration, the media inform the audience of the relevant information of the Youth Olympic Games and create a "significant" Youth Olympic Games for the audience. Among all the media reports, Modern KuaiBao, a local media in Jiangsu Province, has won wide popularity for its authoritativeness, closeness and rich coverage. From the angle of news narratology, the thesis regards the Youth Olympic Games and the Olympic Games as the narrative group of "large sports event", and regards the report of "Modern KuaiBao" Nanjing Youth Olympic Games as a systematic narrative process. This paper concretely analyzes the narrative content, form, strategy to macro narrative prototype, motif and the construction of ideology of the report of Nanjing Youth Olympic Games, which is called "Modern KuaiBao", and so on, which includes the micro content, the form, the strategy, the macro narrative prototype, the motif and the construction of ideology. Answered the core question of the study "Modern KuaiBao" how the report of the Nanjing Youth Olympic Games is narrated. In order to provide the same type of media for the "large-scale sports pageant" reporting narrative experience. In terms of narrative content, the "Modern KuaiBao" Nanjing Youth Olympic Committee reported a simple core story: the second Youth Olympic Games was held in Nanjing, China. Through the narration of the core story, it showed "excellence and friendship." The core value of "respect"; At the same time, the report enriches the content of the story and expands the connotation of the core value through the narration of a series of non-core stories. In the form of narration, the author of the report of the Nanjing Youth Olympic Committee is the group author, which includes the organizing party of the Nanjing Youth Olympic Committee in addition to the editor of the newspaper. In addition, there will still be an implied author in the recipient's imagination, and the image of the implied author can reflect the receiver's cognition and evaluation of the report of the whole Nanjing Youth Olympic Games of "Modern KuaiBao". In addition, according to the different subjects and contents of the reports, the journalists transmit different narrative themes and intentions through the use of narrative time and narrative perspective. In the narrative strategy, its main strategy is to turn the macro theme of Nanjing Youth Olympic Games into events, to highlight the theme by reporting representative events, to care about the people in the news events, to discover the stories behind the characters, and to show the humanity of the report. By setting up the conflict between suspense and duality, the report has dramatic tension, and through local narration, news narration is carried out in a way that is close to the taste of the local audience. Word tendency strategy, through the choice of word sentence pattern, "speak with facts" without trace. [modern KuaiBao] the narrative reported by Nanjing Youth Olympic Committee has a framework of interpretation. That is, the narrative frame of "grand event" based on the prototype precipitation of "A Dream" and "Hero". It enables the reporter to find the nearest entry point to the audience and help the audience better understand the Youth Olympic Games. Through the flexible use of narrative forms, narrative strategies and narrative prototypes, it imperceptibly promotes the spirit of the Olympic Games to the public, strengthens the social value norms of the Youth Olympic Games, and shapes the consensus of the public.
【学位授予单位】：南京大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：G212;G811.2
本文编号：2323207
[Abstract]:The second Summer Youth Olympic Games will be held in Nanjing, Jiangsu Province, China in 2014. This grand international sports event attracted wide attention and participation of the public. The reason why the Nanjing Youth Olympic Games have such a huge influence is inseparable from the media reports. Through news narration, the media inform the audience of the relevant information of the Youth Olympic Games and create a "significant" Youth Olympic Games for the audience. Among all the media reports, Modern KuaiBao, a local media in Jiangsu Province, has won wide popularity for its authoritativeness, closeness and rich coverage. From the angle of news narratology, the thesis regards the Youth Olympic Games and the Olympic Games as the narrative group of "large sports event", and regards the report of "Modern KuaiBao" Nanjing Youth Olympic Games as a systematic narrative process. This paper concretely analyzes the narrative content, form, strategy to macro narrative prototype, motif and the construction of ideology of the report of Nanjing Youth Olympic Games, which is called "Modern KuaiBao", and so on, which includes the micro content, the form, the strategy, the macro narrative prototype, the motif and the construction of ideology. Answered the core question of the study "Modern KuaiBao" how the report of the Nanjing Youth Olympic Games is narrated. In order to provide the same type of media for the "large-scale sports pageant" reporting narrative experience. In terms of narrative content, the "Modern KuaiBao" Nanjing Youth Olympic Committee reported a simple core story: the second Youth Olympic Games was held in Nanjing, China. Through the narration of the core story, it showed "excellence and friendship." The core value of "respect"; At the same time, the report enriches the content of the story and expands the connotation of the core value through the narration of a series of non-core stories. In the form of narration, the author of the report of the Nanjing Youth Olympic Committee is the group author, which includes the organizing party of the Nanjing Youth Olympic Committee in addition to the editor of the newspaper. In addition, there will still be an implied author in the recipient's imagination, and the image of the implied author can reflect the receiver's cognition and evaluation of the report of the whole Nanjing Youth Olympic Games of "Modern KuaiBao". In addition, according to the different subjects and contents of the reports, the journalists transmit different narrative themes and intentions through the use of narrative time and narrative perspective. In the narrative strategy, its main strategy is to turn the macro theme of Nanjing Youth Olympic Games into events, to highlight the theme by reporting representative events, to care about the people in the news events, to discover the stories behind the characters, and to show the humanity of the report. By setting up the conflict between suspense and duality, the report has dramatic tension, and through local narration, news narration is carried out in a way that is close to the taste of the local audience. Word tendency strategy, through the choice of word sentence pattern, "speak with facts" without trace. [modern KuaiBao] the narrative reported by Nanjing Youth Olympic Committee has a framework of interpretation. That is, the narrative frame of "grand event" based on the prototype precipitation of "A Dream" and "Hero". It enables the reporter to find the nearest entry point to the audience and help the audience better understand the Youth Olympic Games. Through the flexible use of narrative forms, narrative strategies and narrative prototypes, it imperceptibly promotes the spirit of the Olympic Games to the public, strengthens the social value norms of the Youth Olympic Games, and shapes the consensus of the public.
【学位授予单位】：南京大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：G212;G811.2
【参考文献】
相关期刊论文 前6条
1 李凌燕;;新闻叙事:客观真实性与主观倾向性间的博弈[J];东华大学学报(社会科学版);2009年03期
2 谢龙新;;经典“叙事”概念:外延、内涵及其超越[J];湖北师范学院学报(哲学社会科学版);2010年05期
3 吴卉;;浅析地方电视台新闻的本土化、故事化战略[J];丝绸之路;2009年18期
4 李德刚;电视新闻调查性报道的叙事策略[J];声屏世界;2004年07期
5 董菁;;主题 人物 情节 细节——广播文艺创优的“点睛之笔”[J];新闻爱好者;2012年20期
6 孙发友;华进;;Web3.0时代纸质传媒新闻叙事转型初探[J];新闻前哨;2013年02期
相关博士学位论文 前1条
1 刘潆檑;中国当代广告中的原型研究[D];武汉大学;2010年
相关硕士学位论文 前3条
1 黄晓红;叙事中的悬念[D];湖南师范大学;2003年
2 关德兵;2008北京奥运新闻报道英雄叙事研究[D];兰州大学;2009年
3 周奕婷;《南方周末》专题报道的新闻叙事研究[D];湖南大学;2013年
，本文编号：2323207
本文链接：https://www.wllwen.com/jiaoyulunwen/tylw/2323207.html
