7W视角下制约武术国际化传播的因素研究
发布时间：2019-03-11 08:09
【摘要】：文化的交流传播,一直伴随历史发展。时至今日,文化多元化已成为国际发展的趋势。国家大力支持,推进文化产业发展,促进文化交流传播。面对新的机遇,如何发现并解决中国武术在国际传播的过程中所遇到的问题,是武术长远发展必须面对的。本研究运用文献资料、专家访谈、逻辑分析和比较研究等研究方法,通过传播学视角,运用武术基本原理,结合传播学知识,以7W传播模式为蓝图。对现阶段武术的传播进行研究,分析传播活动的各阶段对整个传播过程的影响。通过对传播过程进行整理研究,探寻其制约因素,得出结论结论如下:1.在传播者层面,组织传播者管理欠缺,使得国际上个人武术传播者良莠不齐,地域发展不平衡。高水平人才的欠缺是本层面制约武术国际化的关键所在。2.传播内容层面,从武术自身出发,繁琐的技术内容以及深奥的理论内涵,制约着武术的国际化传播进程。3.传播目的层面,通过分析影响目的产生发展的两个因素,其时间性与偶然性中的消极因素会制约武术的国际化传播。4.传播渠道层面,传播媒介利用率不足,不能物尽其用,国家传播实力同发达国家相比,存在差距。当下流行的影视武术,部分影片脱离实际。这些因素对武术国际化传播已经产生一定阻碍。5.传播受众层面,对于来自不同地域的人,武术传播过程中忽视个人差异,阶层背景以及个人心理特点,都会对武术国际化传播形成制约。6.传播环境层面,对所处社会环境进行重点分析,文化差异的不同,传播过程中对武术进行“二次编码”引起的差异性解读,受到西方文化改造,及来自域外武技的竞争,是本阶段研究制约武术国际化传播的因素。7.传播效果层面,传播过程中,忽视反馈机制的建立,由于研究方法的复杂,难以获得及时有效的反馈信息,是本阶段制约武术国际化传播的因素所在。
[Abstract]:The communication and dissemination of culture has always been accompanied by the development of history. Today, cultural diversity has become the trend of international development. The State strongly supports and promotes the development of cultural industries and promotes cultural exchanges and dissemination. In the face of new opportunities, how to find and solve the problems encountered in the process of international communication of Chinese martial arts must be faced with in the long-term development of Wushu. This study uses the methods of literature, expert interview, logical analysis and comparative research, through the perspective of communication, using the basic principles of martial arts, combining the knowledge of communication, and taking the 7W communication mode as the blueprint. This paper studies the spread of Wushu at present, and analyzes the influence of each stage of communication activities on the whole process of communication. Through sorting out the process of communication and exploring its restrictive factors, the conclusion is as follows: 1. At the level of communicators, the management of communicators is lacking, which makes the international individual Wushu communicators intermingled with each other, and the regional development is unbalanced. The lack of high-level talents is the key to restricting the internationalization of Wushu at this level. 2. From the point of view of Wushu itself, the cumbersome technical content and the profound theoretical connotation restrict the process of international communication of Wushu. 3. At the level of communication purpose, through the analysis of the two factors that affect the development of the purpose, the time and chance of negative factors will restrict the internationalization of Wushu transmission. 4. At the level of communication channels, the utilization rate of communication media is insufficient, and there is a gap between the national communication strength and the developed countries. The current popular film and television martial arts, part of the film divorced from reality. These factors have caused some hindrance to the international spread of martial arts. 5. At the audience level, for people from different regions, neglecting individual differences, stratum background and individual psychological characteristics will restrict the international communication of martial arts. (6) in the process of Wushu communication, individual differences, class background and individual psychological characteristics will be neglected in the process of Wushu communication. In the aspect of communication environment, the author analyzes the social environment, the difference of culture, the interpretation of the difference caused by the "secondary coding" of martial arts in the process of communication, the transformation of western culture, and the competition from foreign military techniques. This stage of research restricts the international dissemination of martial arts. 7. In the aspect of communication effect, the establishment of feedback mechanism is neglected in the process of communication. Due to the complexity of research methods, it is difficult to obtain timely and effective feedback information, which is the factor restricting the internationalization of Wushu communication in this stage.
【学位授予单位】：天津体育学院
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G852;G206
本文编号：2438109
[Abstract]:The communication and dissemination of culture has always been accompanied by the development of history. Today, cultural diversity has become the trend of international development. The State strongly supports and promotes the development of cultural industries and promotes cultural exchanges and dissemination. In the face of new opportunities, how to find and solve the problems encountered in the process of international communication of Chinese martial arts must be faced with in the long-term development of Wushu. This study uses the methods of literature, expert interview, logical analysis and comparative research, through the perspective of communication, using the basic principles of martial arts, combining the knowledge of communication, and taking the 7W communication mode as the blueprint. This paper studies the spread of Wushu at present, and analyzes the influence of each stage of communication activities on the whole process of communication. Through sorting out the process of communication and exploring its restrictive factors, the conclusion is as follows: 1. At the level of communicators, the management of communicators is lacking, which makes the international individual Wushu communicators intermingled with each other, and the regional development is unbalanced. The lack of high-level talents is the key to restricting the internationalization of Wushu at this level. 2. From the point of view of Wushu itself, the cumbersome technical content and the profound theoretical connotation restrict the process of international communication of Wushu. 3. At the level of communication purpose, through the analysis of the two factors that affect the development of the purpose, the time and chance of negative factors will restrict the internationalization of Wushu transmission. 4. At the level of communication channels, the utilization rate of communication media is insufficient, and there is a gap between the national communication strength and the developed countries. The current popular film and television martial arts, part of the film divorced from reality. These factors have caused some hindrance to the international spread of martial arts. 5. At the audience level, for people from different regions, neglecting individual differences, stratum background and individual psychological characteristics will restrict the international communication of martial arts. (6) in the process of Wushu communication, individual differences, class background and individual psychological characteristics will be neglected in the process of Wushu communication. In the aspect of communication environment, the author analyzes the social environment, the difference of culture, the interpretation of the difference caused by the "secondary coding" of martial arts in the process of communication, the transformation of western culture, and the competition from foreign military techniques. This stage of research restricts the international dissemination of martial arts. 7. In the aspect of communication effect, the establishment of feedback mechanism is neglected in the process of communication. Due to the complexity of research methods, it is difficult to obtain timely and effective feedback information, which is the factor restricting the internationalization of Wushu communication in this stage.
【学位授予单位】：天津体育学院
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G852;G206
【参考文献】
相关期刊论文 前10条
1 李守培;郭玉成;;中国武侠电影的武术传播分析[J];体育文化导刊;2016年03期
2 姚冰珂;;论中国武术国际化传播的两个层面[J];搏击(武术科学);2015年07期
3 郭迎清;;中国武术的国际化传播[J];运动;2014年17期
4 王美玲;程小坡;陈麦池;黄杰;;武术跨文化传播研究综述[J];体育研究与教育;2013年02期
5 王慧;;论国际传播中国家形象的媒体误读现象[J];新闻爱好者;2012年20期
6 孙鸿志;王岗;;中国武术国际化传播的核心问题:理念的缺失[J];中国体育科技;2011年03期
7 李英杰;刘雅媚;;新时期武术国际化传播的理论思考[J];湖北体育科技;2010年05期
8 刘海飞;;社会科学研究中的定量与定性研究方法[J];宁波职业技术学院学报;2009年06期
9 黄红田;;武术国际化传播的难点及对策[J];搏击.武术科学;2009年04期
10 王林;;武术国际化传播的内容研究[J];四川体育科学;2008年04期
相关硕士学位论文 前2条
1 黄震;中华武术国际化传播模式研究[D];河南大学;2012年
2 邱勇;中国式媒介素养教育的本土探索与建构[D];西南大学;2012年
，本文编号：2438109
本文链接：https://www.wllwen.com/jiaoyulunwen/tylw/2438109.html
