鄂尔多斯市特种设备检验所发展战略研究

发布时间：2018-06-25 04:11

本文选题：发展战略 + PEST分析法　；参考：《内蒙古财经大学》2017年硕士论文

【摘要】：随着质监系统事业单位改革的进一步深化,鄂尔多斯市特种设备检验所转企改制进入市场面临各种挑战己成为必然趋势。当前的事业单位管理理念己不能适应今后的发展要求,亟需为其构建适合特种设备检验检测市场化需求且能够最终施行的发展战略。本文首先对发展战略以及特种设备相关的概念和理论进行了阐述,然后选择鄂尔多斯市特种设备检验所为研究样本,运用发展战略理论,分析了鄂尔多斯市特种设备检验所的外部环境和内部环境,列出了其具有的优势和劣势,以及面临的机会和威胁,使用SWOT分析法,对鄂尔多斯市特种设备检验所的发展战略进行了系统的分析研究,提出了鄂尔多斯市特种设备检验所的发展战略定位、战略指导原则、发展战略目标,并选择市场渗透战略作为未来的主要发展战略。然后对鄂尔多斯市特种设备检验所的市场渗透战略进行了详细的规划,分析了鄂尔多斯市特种设备检验所市场渗透战略的动因,在当前环境下实施市场渗透战略的有利条件,提出了鄂尔多斯市特种设备检验所实施渗透战略的风险和对策,指出了实施市场渗透战略的具体方式。最后,本文还提出了发展战略的保障措施:优化组织结构、树立服务意识、塑造企业文化、打造一流品牌、增强技术创新能力以及加强人力资源建设。通过这一系列强有力的保障措施,可以保证鄂尔多斯市特种设备检验所市场渗透战略的有效实施。在特种设备检验检测市场化继续深入以及事业单位改革继续推进的大环境中,结合实践为基层特种设备检验检测单位提出发展战略并做出规划,可以给鄂尔多斯市特种设备检验所提供参考价值。本文也能够给市场化改革新形势下的地方质量检验检测单位如何抢抓发展机会,发掘自身发展优势,规避自身劣势,最终找到适合自己的发展道路,提供可参考的发展方向和战略规划。
[Abstract]:With the deepening of the reform of the institution of quality supervision system, it has become an inevitable trend to transform the enterprises of the Ordos Special equipment Inspection Institute into the market. The current management concept of public institutions can not meet the requirements of future development, and it is urgent to construct a development strategy suitable for the market demand of special equipment inspection and testing and finally implement the development strategy. In this paper, the development strategy and the related concepts and theories of special equipment are expounded, and then the research sample of special equipment inspection in Ordos is selected, and the development strategy theory is used. This paper analyzes the external and internal environment of the Ordos Special equipment Inspection Institute, lists its advantages and disadvantages, as well as the opportunities and threats it faces, and uses SWOT analysis method. This paper makes a systematic analysis and study on the development strategy of the Ordos Special equipment Inspection Institute, and puts forward the development strategy orientation, strategic guiding principles and development strategic objectives of the Ordos Special equipment Inspection Institute. And select the market penetration strategy as the main development strategy in the future. Then, the market penetration strategy of Ordos Special equipment Inspection Institute is planned in detail, the motivation of market penetration strategy is analyzed, and the favorable conditions of market penetration strategy under the current environment are analyzed. The paper puts forward the risk and countermeasures of implementing penetration strategy in Ordos Special equipment Inspection Institute, and points out the concrete ways of implementing market penetration strategy. Finally, this paper puts forward the safeguard measures of the development strategy: optimize the organization structure, establish the service consciousness, mold the enterprise culture, build the first-class brand, strengthen the technological innovation ability and strengthen the construction of human resources. Through this series of strong safeguard measures, we can ensure the effective implementation of the market penetration strategy of Ordos Special equipment Inspection Institute. In the general environment where the marketization of inspection and inspection of special equipment continues to deepen and the reform of public institutions continues to advance, combined with practice, it puts forward a development strategy and makes a plan for the inspection and testing units of special equipment at the grass-roots level. It can provide reference value for Ordos Special equipment Inspection Institute. This article can also give local quality inspection and testing units under the new situation of market-oriented reform how to seize the development opportunities, explore their own development advantages, avoid their own weaknesses, and finally find a suitable development path. Provide the development direction and strategic plan for reference.
【学位授予单位】：内蒙古财经大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F203

【参考文献】