基于积分营销和保险原理的需求响应实施机制初探

发布时间：2018-12-15 05:17

【摘要】：针对我国需求响应(DR)以电网公司为主体的现状,设计了基于积分营销和保险原理的DR实施机制,阐述了两种实施机制的主要内容和适用特点。基于积分营销的DR实施机制允许用户根据价格和激励信号改变用电行为而获取积分,利用积分可兑换电费折扣或用电配额;基于保险原理的DR实施机制允许用户结合生产情况与电网公司签订供电服务合同,主要内容包括投保容量、投保金额和赔偿标准,合同在一定程度上反映了用电价值水平,电网公司据此安排供电计划以提高社会净效益。通过成本效益分析和算例结果证明实施机制能够兼顾电网侧和用户侧的效益,采用灵敏度分析法研究积分兑换标准、用户DR潜力和非参保用户响应度三个因素对实施机制的影响,为实际项目的实施提供有益参考。
[Abstract]:In view of the demand response of (DR) in China, the DR implementation mechanism based on the principle of integral marketing and insurance is designed, and the main contents and applicable characteristics of the two implementation mechanisms are described. The implementation mechanism of DR based on integral marketing allows users to obtain points according to price and incentive signals to change electricity consumption behavior, and use points to convert electricity discounts or electricity quotas. The DR implementation mechanism based on insurance principle allows users to sign power supply service contracts with power grid companies according to production conditions. The main contents include insured capacity, insured amount and compensation standard, and the contract reflects the level of power consumption value to a certain extent. The grid company accordingly arranges the power supply plan to raise the social net benefit. The results of cost-benefit analysis and numerical examples show that the implementation mechanism can take into account the benefits of both the power grid side and the user side, and use the sensitivity analysis method to study the integral exchange standard. The impact of user DR potential and non-insured user responsiveness on the implementation mechanism provides a useful reference for the implementation of practical projects.
【作者单位】：国网天津市电力公司;国网天津电力经济技术研究院;中国电力科学研究院;
【基金】：国家863计划(2011AA05A117)
【分类号】：F274;F426.61;F842.6

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