浙江省跨境电商发展中存在的问题及对策研究
发布时间：2018-12-09 12:19
【摘要】：随着浙江省跨境电商的不断发展,在其成为本省外贸发展的核心力量,走势大好的同时,也不断涌出政策变化的新问题,而物流、支付安全等问题也一直存在。本文在此基础上,探寻到一些新的发展思路,如打造民族品牌、创新营销方式等。
[Abstract]:With the continuous development of cross-border e-commerce in Zhejiang Province, it has become the core force of the province's foreign trade development, and at the same time, the trend is good, but also constantly emerging new issues of policy change, and logistics, payment security and other problems have always existed. On this basis, this paper explores some new development ideas, such as building a national brand, innovative marketing methods and so on.
【作者单位】： 安徽财经大学国际经济与贸易学院;
【分类号】：F724.6
[Abstract]:With the continuous development of cross-border e-commerce in Zhejiang Province, it has become the core force of the province's foreign trade development, and at the same time, the trend is good, but also constantly emerging new issues of policy change, and logistics, payment security and other problems have always existed. On this basis, this paper explores some new development ideas, such as building a national brand, innovative marketing methods and so on.
【作者单位】： 安徽财经大学国际经济与贸易学院;
【分类号】：F724.6
【参考文献】
相关期刊论文 前4条
1 欧伟强;钟晓燕;;我国外贸出口企业的跨境电商之路[J];价格月刊;2015年12期
2 翟敏;;杭州跨境电子商务发展的金融支持研究[J];浙江金融;2015年12期
3 施海嘉;邓蔚W，
本文编号：2369352
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