基于电子商务旅游的业务模式研究

发布时间：2019-04-13 11:13

【摘要】：在旅游O2O网站的发展迅猛的今天,如何在越来越多的人选择利用旅游电子商务网站的情况下,尽可能的为用户提供满意的服务,成为了各个电子商务企业需要集中解决的问题。本文通过分析当下主流电商旅游网站的业务模式,并提出其发展中的不足,结合发展趋势提出未来电商旅游的业务模式。总结得到企业应结合时下前沿技术,充分考虑客户个性化需求,提供可交互的服务。并同时做到整合社会旅游资源,使之物尽其用的结论。
[Abstract]:With the rapid development of tourism O2O website, how to provide satisfactory service to users as much as possible under the circumstance that more and more people choose to use tourism e-commerce website has become a problem that each e-commerce enterprise needs to solve centrally. This paper analyzes the business model of the mainstream e-commerce travel website, and puts forward the deficiency in its development, and puts forward the business model of the future e-commerce tourism according to the development trend. It is concluded that the enterprise should combine the current cutting-edge technology, fully consider the individual needs of customers, and provide interactive services. And at the same time to achieve the integration of social tourism resources, so as to make its best use of the conclusion.
【作者单位】：合肥工业大学管理学院;
【基金】：合肥工业大学大学生创新创业训练计划省级项目(项目编号:2015CXCYS007)
【分类号】：F724.6;F592

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