绿色贸易壁垒下绍兴纺织服装业出口分析

发布时间：2018-05-16 13:38

本文选题：绿色壁垒 + 纺织服装业　；参考：《浙江工业大学》2014年硕士论文

【摘要】：绍兴经济的迅速发展得益于绍兴纺织业的发展。纺织服装是绍兴重要的出口产品,占全市外贸出口额约70%以上,在对外贸易中有着较强的优势。然而,在绿色贸易壁垒盛行的大背景下,各进口国采用各样贸易保护手段,构筑绿色壁垒,绍兴纺织服装业深受其影响,出口遭遇了巨大的阻碍。如何正确认识绍兴纺织服装业出口中的绿色壁垒,进而成功跨越这一障碍,是关系到绍兴乃至全省经济持续、稳定发展的重要课题。本文首先以绿色贸易壁垒的有关理论为研究起点,在已有相关研究成果的基础上,简要综述了绿色壁垒国内外研究现状。而后根据相关调查数据以及走访所获的调研结果等分析了绍兴地区纺织服装现状,及其近年来的出口现状,分析了绍兴纺织服装出口结构、出口国市场等的具体表现特征。继而择取绍兴县为例进行实证分析,着重分析了绍兴纺织服装出口绿色壁垒现状、表现、原因及对其影响。在此基础上,本文继而运用SWOT理论分析法,较为具体地分析了绍兴纺织服装业出口内部环境的优势与劣势、外部环境的机遇和挑战。最后对绍兴纺织服装业出口把产业转型升级真正落到实处进行战略思考：提出从政府机构、行业协会到企业层面多渠道层面的策略和建议。
[Abstract]:The rapid development of Shaoxing economy benefits from the development of Shaoxing textile industry. Textile and clothing is an important export product of Shaoxing, accounting for more than 70% of the whole city's export volume, and has a strong advantage in foreign trade. However, under the background of the prevalence of green trade barriers, all importing countries have adopted various trade protection measures to construct green barriers. Shaoxing textile and clothing industry has been deeply affected by it, and its export has encountered enormous obstacles. How to correctly understand the green barrier in the export of Shaoxing textile and clothing industry, and then successfully overcome this obstacle, is an important issue related to the sustained and stable development of Shaoxing and even the whole province economy. Firstly, based on the related theories of green trade barriers, this paper summarizes the current research situation of green trade barriers at home and abroad on the basis of existing research results. Then, according to the relevant survey data and the survey results obtained from the visit, this paper analyzes the present situation of textile and clothing in Shaoxing region, and its export status in recent years, and analyzes the specific performance characteristics of export structure and export market of Shaoxing textile and garment. Then the author chooses Shaoxing County as an example to analyze the present situation, performance, cause and influence of green barrier of textile and clothing export. On this basis, this paper then uses the SWOT theory analysis method, more concretely analyzed the Shaoxing textile clothing industry export internal environment superiority and the inferiority, the external environment opportunity and the challenge. Finally, the paper makes strategic thinking on Shaoxing textile and clothing industry export to realize the transformation and upgrading of the industry: it puts forward the strategies and suggestions from government agencies, industry associations to enterprise level.
【学位授予单位】：浙江工业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F426.86;F752.62

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