广西纤维板产业发展策略研究
发布时间:2019-01-30 13:11
【摘要】:近年来,广西制纤维板产业总体规模不断扩大,纤维板生产量为全国第一,已经成为名副其实的广西支柱产业。未来,要促进广西纤维板产业又好又快发展,需要加强对广西纤维板产业的发展策略研究。本研究首先通过研究背景提出研究问题,分析研究意义和目的,在此基础上全面剖析策略理论和分析工具,并对制糖企业发展策略相关文献展开综述,提出本研究的内容及研究基本方法和思路。紧接着,通过广西纤维板产业发展概况分析,剖析了广西纤维板产业发展优势及劣势,然后在国内和广西纤维板企业发展概况分析基础上,利用PEST方法分析广西纤维板产业发展的外部宏观环境、运用波特钻石模型剖析广西纤维板产业发展的行业竞争环境,提出广西纤维板产业发展面临的机遇与威胁。随后,针对广西纤维板产业发展策略展开选择与定位。最后,提出广西纤维板产业发展策略实施策略与对策建议。
[Abstract]:In recent years, the overall scale of Guangxi fiberboard industry has been expanding, the production of fiberboard is the first in China, and has become a pillar industry in Guangxi. In the future, in order to promote the development of Guangxi fiberboard industry, it is necessary to strengthen the research on the development strategy of Guangxi fiberboard industry. In this study, firstly, through the research background put forward the research questions, analysis the significance and purpose of the study, on the basis of the comprehensive analysis of strategy theory and analysis tools, and the development strategy of sugar enterprises related literature review. The contents, basic methods and train of thought of this study are put forward. Then, through the analysis of the development situation of Guangxi fiberboard industry, the advantages and disadvantages of Guangxi fiberboard industry are analyzed, and then on the basis of the analysis of domestic and Guangxi fiberboard enterprises' development situation, The external macro environment of the development of Guangxi fiberboard industry is analyzed by using PEST method, the competition environment of Guangxi fiberboard industry is analyzed by using Porter diamond model, and the opportunities and threats facing the development of Guangxi fiberboard industry are put forward. Subsequently, in view of Guangxi fiberboard industry development strategy launches the choice and the localization. Finally, put forward Guangxi fiberboard industry development strategy implementation strategy and countermeasure suggestion.
【学位授予单位】:中南林业科技大学
【学位级别】:硕士
【学位授予年份】:2014
【分类号】:F426.88
本文编号:2418162
[Abstract]:In recent years, the overall scale of Guangxi fiberboard industry has been expanding, the production of fiberboard is the first in China, and has become a pillar industry in Guangxi. In the future, in order to promote the development of Guangxi fiberboard industry, it is necessary to strengthen the research on the development strategy of Guangxi fiberboard industry. In this study, firstly, through the research background put forward the research questions, analysis the significance and purpose of the study, on the basis of the comprehensive analysis of strategy theory and analysis tools, and the development strategy of sugar enterprises related literature review. The contents, basic methods and train of thought of this study are put forward. Then, through the analysis of the development situation of Guangxi fiberboard industry, the advantages and disadvantages of Guangxi fiberboard industry are analyzed, and then on the basis of the analysis of domestic and Guangxi fiberboard enterprises' development situation, The external macro environment of the development of Guangxi fiberboard industry is analyzed by using PEST method, the competition environment of Guangxi fiberboard industry is analyzed by using Porter diamond model, and the opportunities and threats facing the development of Guangxi fiberboard industry are put forward. Subsequently, in view of Guangxi fiberboard industry development strategy launches the choice and the localization. Finally, put forward Guangxi fiberboard industry development strategy implementation strategy and countermeasure suggestion.
【学位授予单位】:中南林业科技大学
【学位级别】:硕士
【学位授予年份】:2014
【分类号】:F426.88
【参考文献】
相关期刊论文 前1条
1 ;2013年纤维板行业的竞争格局与发展趋势[J];湖北林业科技;2013年02期
,本文编号:2418162
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