生鲜电商O2O自提模式研究
发布时间:2018-03-10 21:24
本文选题:生鲜电商 切入点:OO 出处:《企业改革与管理》2016年22期 论文类型:期刊论文
【摘要】:分析了目前生鲜电商冷链配送的主要模式,指出配送环节存在着"最后一公里"配送难的问题。针对问题,构建了生鲜电商O2O自提模式,提出自提点的建立方法,最后分析了自提模式的优势。
[Abstract]:This paper analyzes on the main modes of cold chain distribution of fresh electricity merchants, points out that there is a problem of "last kilometer" distribution in distribution links. In order to solve the problems, this paper constructs the O _ 2O self-extraction mode of fresh electricity merchants, and puts forward the method of setting up self-lifting points. Finally, the advantages of self-extraction model are analyzed.
【作者单位】: 华南农业大学工程学院;
【分类号】:F724.6
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本文编号:1595130
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