上海会展产业集群与影响因素研究

发布时间：2018-04-05 15:20

本文选题：会展业　切入点：产业集群　出处：《上海师范大学》2017年硕士论文

【摘要】：会展业作为现代新兴服务业,正逐渐成为我国经济社会发展的重要动力之一。上海作为中国会展产业最发达的城市,已明确提出要建设“国际会展之都”,而会展产业集群则是上海会展业参与全球竞争的主要载体。本文在此背景下,综合运用城市地理学、经济地理学和产业经济学等学科理论与研究方法,对上海会展产业集群的现状、关联效应及其影响因素进行分析,并据此提出相关政策建议,以期为上海最终建成“国际会展之都”,乃至“卓越的全球城市”提供参考。全文共分为六章、四部分,现对各部分主要内容进行简要阐述。第一部分为绪论,主要交代了本文的研究背景、研究意义、研究方法和数据来源等内容,并对各章节内容作了安排;第二部分即第二章,该章主要为文献梳理与相关理论综述,包括对国内、国外有关会展产业及其集群的文献分析,以及与研究开展密切相关的理论介绍;第三部分包括第三章、第四章和第五章,该部分主要通过ArcGIS空间分析工具、灰色关联度法、文献阅读法等定量与定性分析方式,对上海会展产业发展现状、趋势,会展产业及其集群的空间分布与产业关联度,以及影响会展产业集群形成的因素进行了分析,是全文的主体部分;第四部分即第六章,该部分主要运用波特钻石模型,提出了若干针对上海会展产业发展的政策建议,并对本文研究得出的主要结论进行了总结,同时展望了会展产业未来的研究方向。通过研究,本文得出如下主要结论:(1)上海会展产业集群的空间分布表现出显著的中心性,即集聚程度由中心城区(黄埔区、原静安区、徐汇区北部、长宁区东部)向外围呈同心圆状递减;(2)上海会展产业与保险业的关联程度最高,其次是旅游业和住宿餐饮业;(3)影响上海会展产业集群形成的主要因素有八个,分别是:交易成本、知识溢出与学习效应、规模效应、接近市场原则、关联产业、交通条件、生产要素、政府干预;(4)上海会展产业集群须加强与政府合作,促进发展。最后,本文针对上海会展业发展实际,提出了若干政策建议:一是加强会展人才培养,建立产学融合模式;二是完善配套设施建设,优化城市软件环境;三是加大区域合作力度,吸引国际展会落沪;四是增强服务业竞争力,打造产业合作平台;五是支持行业协会发展,引导企业战略制定;六是深化政府参与程度,科学合理制定规划。
[Abstract]:As a new modern service industry, exhibition industry is gradually becoming one of the important driving forces of our country's economic and social development.As the most developed city of China's exhibition industry, Shanghai has clearly proposed to build an "international exhibition capital", and the exhibition industry cluster is the main carrier for Shanghai's convention and exhibition industry to participate in global competition.Under this background, this paper analyzes the present situation, relevance effect and influencing factors of Shanghai Convention and Exhibition Industry Cluster by using the theories and research methods of urban geography, economic geography and industrial economics.Based on this, some policy suggestions are put forward in order to provide a reference for the final construction of Shanghai as an international exhibition capital and even an outstanding global city.The full text is divided into six chapters and four parts.The first part is the introduction, which mainly describes the research background, significance, research methods and data sources, and makes arrangements for the content of each chapter. The second part is the second chapter, this chapter is a review of literature and related theories.Including the domestic and foreign about the exhibition industry and its cluster literature analysis, as well as the research closely related to the theoretical introduction; the third part includes the third chapter, the fourth chapter and the fifth chapter, this part mainly through the ArcGIS spatial analysis tool,The grey correlation degree method, literature reading method and other quantitative and qualitative analysis methods are used to analyze the present situation and trend of the exhibition industry in Shanghai, the spatial distribution of the exhibition industry and its cluster, and the related degree of the industry.And the factors influencing the formation of exhibition industry cluster are analyzed, which is the main part of the thesis, the fourth part is the sixth chapter, which mainly uses Porter diamond model, and puts forward some policy suggestions for the development of exhibition industry in Shanghai.The main conclusions of this paper are summarized, and the future research direction of exhibition industry is prospected.Through research, this paper draws the following main conclusion: 1) the spatial distribution of Shanghai Convention and Exhibition Industrial Cluster shows a significant centrality, that is, the degree of agglomeration depends on the central urban area (Huangpu District, former Jing'an District, Xuhui District, North of Xuhui District).In the east of Changning District, there is a concentric circular decline to the periphery. 2) the relationship between the exhibition industry and the insurance industry in Shanghai is the highest, followed by the tourism industry and the hotel and catering industry.) there are eight main factors that affect the formation of the exhibition industry cluster in Shanghai.They are: transaction cost, knowledge spillover and learning effect, scale effect, close to market principle, related industry, traffic condition, production factor, government intervention) Shanghai exhibition industry cluster should strengthen cooperation with government to promote development.Finally, according to the actual development of Shanghai convention and exhibition industry, some policy suggestions are put forward: one is to strengthen the training of exhibition talents, and the other is to improve the construction of supporting facilities and optimize the urban software environment.Third, to increase regional cooperation to attract international exhibitions to fall to Shanghai; fourth, to enhance the competitiveness of the service industry and create a platform for industrial cooperation; fifthly, to support the development of trade associations and guide enterprise strategy formulation; and sixth, to deepen the degree of government participation.Scientific and rational planning.
【学位授予单位】：上海师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F713.83

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