泰州D城市广场项目全过程成本控制研究

发布时间：2018-06-17 01:30

本文选题：房地产项目 + 成本控制　；参考：《南京理工大学》2015年硕士论文

【摘要】：近年来随着国家持续的出台了很多强有力的政策来对房地产行业进行调控,房地产行业遇到了前所未有的危机,房地产行业的暴利时代也将不复存在,逐渐的向微利时代发展。房地产企业在当前严酷的市场环境下必须要充分的重视开发成本控制的重要性,房地产企业不应当仅仅重视规模的扩张,开发成本控制对于企业的正常运营也非常的重要,应当在重视成本管理工作的过程中帮助企业获得更大的经济收益,进而达到提升市场竞争力,稳定市场环境的目的。本次研究在充分论述项目成本管理相关理论知识的基础上,将成本控制作为基础,在使用案例分析的过程中综合使用系统分析的方法,同时应用比较研究的手段,同时以D城市广场项目中成本控制案例为基础,对城市广场项目中的成本控制不足进行了深入的研究,在这个过程中成本控制在房地产开发的每个阶段中都是存在的,同时根据各个阶段中存在的问题提出了针对性的解决措施。经过深入的研究完善了成本控制机制,同时认为应当建立有效的目标成本管理体系,推广全面的成本管理思路对于房地产行业的稳定发展非常重要。本文在充分借鉴现场发生的实际问题的基础上进行了充分的研究,因此本文中一些问题的解决思路具有较强的可操作性,本文研究得到的结论可以为房地产公司开发成本的降低进行引导。本文在研究的过程中采用系统性的研究方法,根据房地产企业在成本控制过程中存在的问题提出了针对性的改进措施,因此本文的研究结果具有较强的现实意义,特别是近期国家的市场调控力度越来越大,本文的研究在增强房地产企业市场竞争力的过程中发挥着非常重要的作用。
[Abstract]:In recent years, with the continuous introduction of a lot of strong policies to regulate the real estate industry, the real estate industry has encountered an unprecedented crisis, the real estate industry will no longer exist the era of profiteering, gradually developing to the era of small profits. Real estate enterprises must pay full attention to the importance of development cost control in the current harsh market environment. Real estate enterprises should not only attach importance to the expansion of scale, development cost control is also very important for the normal operation of enterprises. In the process of attaching importance to cost management, enterprises should be helped to obtain more economic benefits, and then the purpose of enhancing market competitiveness and stabilizing market environment should be achieved. On the basis of fully discussing the relevant theory knowledge of project cost management, this study takes cost control as the basis, synthetically uses the method of system analysis in the process of using case analysis, and applies the means of comparative study at the same time. At the same time, based on the case of cost control in D city square project, the insufficient cost control in city square project is deeply studied. In this process, cost control exists in every stage of real estate development. At the same time, according to the existing problems in each stage, the corresponding measures are put forward. After in-depth study and improvement of cost control mechanism, it is considered that an effective target cost management system should be established and comprehensive cost management thinking is very important for the steady development of real estate industry. Based on the actual problems occurring in the field, this paper has carried out a full study, so some of the problems in this paper have strong maneuverability. The conclusion of this paper can be used to reduce the development cost of real estate companies. In the course of the research, this paper adopts systematic research methods, and puts forward targeted improvement measures according to the problems existing in the process of cost control in real estate enterprises, so the research results of this paper have strong practical significance. Especially in recent years, the market regulation is becoming more and more powerful. The research of this paper plays a very important role in the process of enhancing the market competitiveness of real estate enterprises.
【学位授予单位】：南京理工大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：TU723.3

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