Z房地产集团（公司）人才流失问题及对策研究

发布时间：2018-05-31 07:45

本文选题：房地产行业 + 人才流失　；参考：《昆明理工大学》2014年硕士论文

【摘要】：房地产行业一直是我国国民经济发展的重要组成部分,随着社会主义市场经济体制的建立和逐步完善,房地产行业逐渐意识到市场竞争的激烈性和紧迫感,而人力资源作为企业的第一资源,是形成企业核心竞争力的基础,人力资源问题日渐受到企业的重视。目前房地产行业普遍面临着人才流失的问题,人才流失已经成为制约房地产业生存和发展的一个瓶颈。本文通过文献收集、问卷调查、分析Z集团(公司)2013年人才流失数据等方式对Z房地产集团(公司)人才流失问题进行了研究,发现Z集团(公司)人才流失的相关问题,不但使Z集团(公司)在人才管理、信誉、信息、财务和品牌等方面陷入危机,还影响了Z集团(公司)经营目标的实现及长远发展。调查发现导致Z集团(公司)房地产人才流失的主要原因是：Z集团(公司)缺乏规范的人力资源管理模式、缺乏凝聚人心的企业文化,以及员工个人原因等。为有效解决Z集团(公司)人才流失问题,本文提出了以下建议：建立科学理合理的人力资源管理体系,如重视招聘环节、构建全面的薪酬战略制度、强化公司系统培训、完善公司激励机制；重视公司企业文化；引导员工个人转变思维模式等,使公司朝着科学、合理、规范的方向发展,为公司业务推进提供良好的专业支撑,也为其他公司提供借鉴。本文希望通过稳定和发展Z集团(公司)员工队伍,促进Z集团(公司)的经济效益、社会效益、品牌效益健康、长远发展。
[Abstract]:The real estate industry has always been an important part of the development of our national economy. With the establishment and gradual improvement of the socialist market economic system, the real estate industry is gradually aware of the intense market competition and the sense of urgency. As the first resource of the enterprise, human resource is the foundation of forming the core competence of the enterprise, and the problem of the human resource is paid more and more attention by the enterprise day by day. At present, the real estate industry is generally faced with the problem of brain drain, which has become a bottleneck restricting the survival and development of real estate industry. Through literature collection and questionnaire survey, this paper analyzes the talent loss data of Z Group (Company) in 2013 and studies the brain drain problem of Z Real Estate Group (Company), and finds out the related problems of the brain drain in Z Group (Company). It not only makes Z Group (Company) fall into crisis in the aspects of talent management, reputation, information, finance and brand, but also affects the realization and long-term development of Z Group (Company) management goal. It is found that the main reasons for the loss of real estate talents in Z Group (Company) are the lack of standardized human resource management model, the lack of corporate culture, and the personal reasons of employees. In order to effectively solve the problem of talent loss in Z Group (Company), this paper puts forward the following suggestions: to establish a scientific and rational human resource management system, such as paying attention to recruitment links, constructing a comprehensive compensation strategy system, and strengthening the company's systematic training. Perfect the company's incentive mechanism, attach importance to the company's corporate culture, guide the employees to change their thinking mode, etc., make the company develop in the direction of science, reasonable and standard, and provide good professional support for the promotion of the company's business. Also for other companies to provide reference. This paper hopes to promote the economic benefit, social benefit, brand benefit and long-term development of Z Group by stabilizing and developing the staff of Z Group (Company).
【学位授予单位】：昆明理工大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F299.233.4;F272.92

【共引文献】