H公司战略绩效管理体系优化研究

发布时间：2018-09-05 15:03

【摘要】：H公司至今成立10年,隶属于H物流集团(成立于1997年,经国家商务部批准成立的“一级货运代理”和经交通部批准的“无船承运人”),主要经营国际船舶代理与国际货运代理业务。随着国际政治、经济形势的持续动荡,我国尚未发展成熟的国际物流行业经受着前所未有的挑战。为了在严峻的形势下顽强生存并获得发展,H公司采取了一系列措施来推动企业实现有效管理以及企业价值更大化,如重新调整公司战略、整合业务结构、提高员工素质等等。随着H公司战略的调整,原有绩效管理体系的弊病慢慢地浮现出来,或多或少地制约着H公司整体竞争力的提升,影响了H公司良性的持续发展。因此,H公司迫切需要重新设计并建立切实有效的战略绩效管理体系,使企业战略目标得到落实并促进业务的稳定发展。本文以H公司战略绩效管理体系为研究对象,首先查阅相关文献资料,从而了解学者、专家对这个问题的研究现状与相关理论知识,旨在为H公司战略绩效管理体系的优化设计提供理论支撑；通过员工访谈、问卷调查、数据分析等方式收集数据和资料,对H公司目前战略绩效管理体系的现状进行了针对性的研究分析,从实践层面上对H公司战略绩效管理体系存在的问题及其成因进行剖析,提出一套可优化H公司战略绩效管理体系的、切实可行的新方案,旨在使H公司能够实现可持续性发展,在行业的激烈竞争中立于不败之地。
[Abstract]:H Company has been established for 10 years and is part of H Logistics Group (founded in 1997). The "First-Class Freight Agency" approved by the Ministry of Commerce and the "NVOCC" approved by the Ministry of Communications) are mainly engaged in international shipping agency and international freight forwarding business. With the continuous turbulence of international political and economic situation, China's immature international logistics industry is undergoing unprecedented challenges. In order to survive and develop under the severe situation, the company has adopted a series of measures to promote the effective management and the greater value of the enterprise, such as readjusting the company's strategy, integrating the business structure, improving the quality of the staff, and so on. With the adjustment of H Company's strategy, the disadvantages of the original performance management system emerge slowly, which more or less restrict the promotion of the overall competitiveness of H Company, and affect the healthy and sustainable development of H Company. Therefore, the company urgently needs to redesign and establish an effective strategic performance management system, so that the strategic objectives of the enterprise can be implemented and promote the stable development of business. In this paper, H company strategic performance management system as the research object, first of all, to consult the relevant literature, so as to understand the current situation of scholars and experts on this issue and related theoretical knowledge, The purpose of this paper is to provide theoretical support for the optimization design of H Company's strategic performance management system, to collect data and materials through employee interviews, questionnaires, data analysis, etc. The present situation of H Company's strategic performance management system is analyzed, and the problems and causes of H company's strategic performance management system are analyzed from the practical aspect. This paper puts forward a set of feasible new scheme to optimize H Company's strategic performance management system, which aims to enable H Company to achieve sustainable development and remain invincible in the fierce competition of the industry.
【学位授予单位】：大连海事大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F272;F259.23

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