道路货运网络化效益分析

发布时间：2018-03-01 23:08

本文关键词： 道路货运企业网络经济网络化效益经济特性形成机理　出处：《长安大学》2014年硕士论文　论文类型：学位论文

【摘要】：近几年，由于道路货运基础设施不断完善，货运市场不断发展扩大，货运企业的服务能力获得很大的提升。道路货运业作为网络型产业的代表，不论是市场还是政府都开始鼓励其向着规模化、网络化的方向发展。本文从微观层面分析道路货运的网络化发展，认为道路货运网络为企业发展提供了重要资源，企业通过网络扩张获得竞争优势，提升企业的市场竞争力，同时也会使货主对道路货运网络产生依赖性，，促进新的货运需求的产生。然而道路货运企业网络化发展究竟能为货主和企业自身带来什么样的效益，有待进一步的研究。本文重点分析道路货运企业网络化发展所带来的经济效益，将供需双方在网络化过程中所获得的经济效益作为研究对象，也可为道路货运企业网络化发展提供决策依据。本文将网络经济理论应用到道路货运行业的研究中，以网络经济与道路货运网络化的相关理论作为基础，从道路货运网络的经济特性入手，结合道路货运市场及企业的网络化发展现状，分析道路货运网络化效益的形成机制，并从货主和货运企业两个角度对道路货运网络化效益进行评价，得到货运企业网络化发展对货主和货运企业经济效益的提高均有利的结论，最终提出促进道路货运企业网络化发展的对策与建议。
[Abstract]:In recent years, due to the continuous improvement of road freight infrastructure and the expansion of freight transport market, the service capacity of freight transport enterprises has been greatly improved. Both the market and the government have begun to encourage it to develop towards the direction of scale and networking. This paper analyzes the development of road freight network from the micro level, and thinks that road freight network provides important resources for the development of enterprises. Enterprises gain competitive advantages through network expansion, enhance the market competitiveness of enterprises, and at the same time make the cargo owners rely on the road freight network. However, what kind of benefits can the network development of road freight transport enterprises bring to the cargo owners and enterprises themselves? This paper focuses on the economic benefits brought by the development of road freight transport enterprises, taking the economic benefits obtained by both supply and demand in the process of networking as the research object. Also can provide the decision basis for the road freight enterprise network development. This paper applies the theory of network economy to the research of road freight industry. Based on the related theories of network economy and road freight network, this paper starts with the economic characteristics of road freight network. Combined with the present situation of the road freight market and the network development of the enterprises, this paper analyzes the forming mechanism of the network benefit of the road freight transport, and evaluates the network benefit of the road freight transport from the point of view of the freight owner and the freight enterprise. The paper draws the conclusion that the development of freight enterprise network is beneficial to the economic benefit of cargo owner and freight enterprise, and finally puts forward the countermeasures and suggestions to promote the development of road freight enterprise network.
【学位授予单位】：长安大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F542;U492.3

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