深圳X国际船舶代理公司竞争力分析

发布时间：2018-04-18 03:10

本文选题：国际船舶代理 + 波特五力竞争模型　；参考：《大连海事大学》2013年硕士论文

【摘要】：国际船舶代理业务的机构或代理人由于对本港的情况、所在国的法律、规章、习惯等都非常熟悉,专业经验丰富,因此,能更有效地安排和处理船舶在港口的各项业务(如为船舶和船员服务,代办各种手续；代办财务有关业务和船舶租赁、买卖,以及商办海事处理和海上救助等),有效帮助船公司解决船舶抵港的事务。迈克尔·波特五种力量模型将大量不同的因素对一个行业的影响汇集到一个模型中,在产业组织经济学基础上,分析出决定行业竞争强度和市场吸引力的五种因素如何影响行业竞争的态势。企业竞争力是一个以企业竞争为基础理论,在不同的时期、不同的经济形态下有着不同侧重点的综合概念。现代的企业竞争力生产要素还要涵盖了企业信息技术、品牌影响等潜在要素。企业在激烈的市场竞争环境下,以适合自身的经营管理方式生存、盈利,开辟一条自己的不断提升市场份额、扩大经营范围、实现效益增加的可持续发展的经营之路,最终使企业在竞争中处于有利地位的能力。对企业竞争力的综合评价直接影响着管理层对决策的制定。
[Abstract]:The agencies or agents of international shipping agency business are very familiar with the situation in Hong Kong, the laws, regulations, customs and so on of the host country, and have rich professional experience, therefore,To be able to arrange and deal more effectively with the business of the ship in the port (for example, to serve the ship and the crew, to handle all the formalities; to handle the financial affairs related business and the chartering and trading of the ship,As well as commercial maritime treatment and maritime rescue, effectively help shipping companies to resolve the arrival of ships.Michael Porter's five forces model brings together a large number of different factors in one industry, based on the economics of industrial organization.The paper analyzes how the five factors that determine the competition intensity and the market attraction affect the competition situation of the industry.Enterprise competitiveness is a comprehensive concept based on enterprise competition, which has different emphases in different periods and different economic forms.The modern enterprise competitive power production factor also covers the enterprise information technology, the brand influence and so on latent factor.Under the fierce market competition environment, the enterprise survives with its own management mode, makes profits, and opens up a way for its own sustainable development, which can continuously promote the market share, expand the scope of operation, and realize the increase of benefit.The ability to ultimately position an enterprise in a competitive position.Comprehensive evaluation of the competitiveness of enterprises directly affects the decision-making of management.
【学位授予单位】：大连海事大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F552;F272

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